Advertising expenditure in the UK enjoyed a year on year increase of 5.4% in 2005, with the latest figures from Thomson Intermedia attributing the growth to expanding internet revenues.Despite industry fears that the internet’s dominance would take marketers’ budgets away from traditional media, Thomson showed that television and press advertising held its own in 2005.… Continue reading UK Adspend Up By 5.4%
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Business freesheet City AM is claiming to have cornered an exclusive core readership with the release of its first readership survey, claiming that 71% of its readers in the City do not read any other quality daily.The findings, which come as a result of the paper’s first online readership study, show 71% of City AM… Continue reading Research Shows City AM Cornering Wealthy Readers
Advances in mobile phone technology have seen an increase in mobile gambling, with global revenues from mobile phone casino games expected to grow at an accelerated pace through 2008, reaching over $2.2 billion by 2010. According to research from Visiongain, mobile gambling revenues will expand by more than 50% over the next four years, generating… Continue reading Global Mobile Gambling To Reach $2.2 Billion By 2010
Satellite giant Sky is gearing up for the launch of its long-awaited high definition (HD) service, listing the first wave of HD channels in its electronic programme guide (EPG), and enabling the first interactive systems ahead of launch later this year.The broadcaster will begin to carry listings for its first nine HD channels over the… Continue reading Sky Gears Up For High Definition Launch
Online newspapers in the US continue to thrive, with news websites attracting an average of 53.6 million visitors a month during the fourth quarter of 2005, enjoying a rise of 30% from 41.1 million in Q4 2004. According to the latest figures from the Newspaper Association of America (NAA), users are spending more time on… Continue reading Online Newspapers Continue Strong Growth
Ulster TV has withdrawn from bidding for the nine GCap Media Stations currently under auction, leaving the path open for the remaining contenders. According to a report in this morning’s Guardian, the Local Radio Company, UKRD and Absolute Radio are all considering making an offer for the GCap radio stations. GCap announced plans to dispose… Continue reading UTV Backs Down From GCap Radio Sale
Christmas sales have boosted digital radio uptake, according to new figures from the Digital Radio Development Bureau (DRDB), with almost 500,000 digital receivers sold in December alone. The festive sales push the number of DAB purchases to date to 2.7 million, with 1.4 million sold in 2005 alone. Around 5.4 million people now listen to… Continue reading Christmas Radio Sales Boost DAB Uptake
Annual revenue from bundled services offering consumers different combinations of landline voice, high-speed internet, television or wireless voice services, is predicted to rocket, as providers realise the importance of the service for the long-term viability of their business models. According to new research from Parks Associates, by 2010 more than half of broadband households in… Continue reading Triple-Play Revenues Forecast To Hit $119.5 Billion By 2010
Channel 4 has extended its online video content with the launch of Movie Rush, and online film review programme, available weekly from the broadcaster’s website.The web-based programme, sponsored by Stella Artois, runs for 10 minutes through Channel 4’s online Video Player, offering content separated into four ‘chapters’ with related information displayed on screen next to… Continue reading Channel 4 Launches First Online Film Programming
The BBC’s slick new drama Hotel Babylon continued to draw large audiences last night, with 5.6 million adults tuning in on average.The programme went head to head with ITV1’s high tech thriller, Eleventh Hour, which scored 3.7 million adult viewers on average.Channel 4’s dramatised documentary, Challenger: Countdown to Disaster, performed less well meanwhile, drawing 1.8… Continue reading Hotel Babylon Remains Popular Destination For Viewers
