More Industry News articles

French advertising group, Havas, has revealed organic revenue growth of 3.9% year on year in the third quarter of 2005 with revenues reaching €341 million, compared to €338 million in Q3 2004. Havas attributes the strong results seen in the third quarter of this year to a good performance of traditional advertising activities and an… Continue reading Havas Enjoys Revenue Growth Of 3.9% In Q3 2005

Outdoor advertising group, JCDecaux has announced the launch of Open@JCDecaux, with the new division aiming to transform strategic planning within out-of-home and open up new channels of communication for its clients. The new department will be in charge of providing clients with an independent resource, offering strategic planning advice and accountable campaign analysis and research.… Continue reading JC Decaux Launches Strategic Outdoor Planning Division

Consumers in the US are increasingly using the internet to research and purchase items online, with a new survey from Burst! Media claiming that out of 6,000 web users aged 18 or over, three-quarters of them are online shoppers. According to the study, 62% of online shoppers say that the internet is their primary source… Continue reading Increased Consumer Presence In Online Commerce

Increasing amounts of adults are using other media to access television, with new research from Continental Research revealing that around two million adults have watched TV through their mobile phone, with another one million claiming they want to. In a survey of 2,135 adults over 10% were found to have watched TV via the internet,… Continue reading Consumers Look To Different Media To Watch TV

National student TV network, SUBtv, has expanded its sales and marketing team following the company’s move out of Digital Media Sales, which previously handled its spot advertising.The company’s sales team now totals nine staff, handling the firm’s marketing strategies and on air sales across the network of 90 top university campuses.The company has appointed David… Continue reading Student TV Network Boosts Sales Team

ITV’s Trial and Retribution provided a massive lift to the broadcaster’s schedule last night, with the first part of the crime drama drawing an average of 8 million adult viewers.The programme rounded off a night of success for ITV, following adult viewers in excess of 10 million for both episodes of Coronation Street, aired earlier… Continue reading ITV Scores Retribution Over BBC

The BBC has announced plans to begin high definition television broadcasts next year, simulcasting highlights of BBC One’s peaktime schedule via satellite and cable.The experimental broadcasts, penciled in for “mid-2006”, will mark the Corporation’s first public HDTV services, although it is currently distributing some high definition programmes via its online broadcasting trial, available to around… Continue reading BBC To Launch HDTV Trial On All Platforms Next Year

A new study by Continental Research has revealed a huge interest in mobile TV services, with around 2 million adults claiming to have watched TV programmes via their mobile phone, while another 1 million want to do so.The research firm’s survey sampled 2,135 adults, asking which devices, apart from the traditional TV set, they had… Continue reading Research Shows Huge Interest In Mobile TV

Next month will see the third MediaTel Group Seminar held in association with MediaGuardian, tackling the burgeoning digital radio sector and examining in detail both the current state of the industry, and the challenges facing it in the near future.The extraordinary growth of digital radio penetration will prove a hot topic, as will the slew… Continue reading Radio In The Spotlight At MediaTel Group/MediaGuardian Seminar

Channel 4 is to become the first terrestrial broadcaster to offer mobile TV services, offering 3G subscribers to the Orange and Vodafone networks programming from some of its most popular shows.The mobile TV channel will initially feature a selection of shows such as Grand Designs, Brat Camp and Supernanny. Full-length episodes of programmes will be… Continue reading Channel 4 First Terrestrial Station To Offer Mobile TV