IPC Advertising has announced plans to merge the creative advertising departments of IPC SouthBank and IPC tx/Connect under the combined banner of IPC Creative.The move will create a central resource for generating bespoke advertising solutions across IPC’s women’s portfolio, enabling agencies and clients to tap into a single department for innovative ad campaigns and promotions.The… Continue reading IPC Combines Creatives For More Bespoke Ad Solutions
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Vincent Bollore continues to raise his presence in media and communications group Aegis, with the latest reports showing the French entrepreneur having increased his stake to 20.48%. Bollore purchased 3 million shares at around 125 pence, pushing his hold in the company up from the 20.22% announced yesterday (see Bollore Raises Aegis Stake Further). The… Continue reading Bollore Keeps Pushing Aegis Stake Up
Vincent Bollore continues to raise his presence in media and communications group Aegis, with the latest reports showing the French entrepreneur having increased his stake to 20.48%.Bollore purchased 3 million shares at around 125 pence, pushing his hold in the company up from the 20.22% announced yesterday (see Aegis Appoints New CEO As Bollore Passes… Continue reading Bollore Keeps Pushing Aegis Stake Up
Cable firm ntl has announced details of its own-branded PVR designed to go head to head with BSkyB’s Sky+ system, featuring high definition capability and the ability to record three programmes simultaneously.Other features on the device, which was unveiled over the weekend, include a 160GB hard drive, matching the highest capacity Sky+ box. The set-top… Continue reading NTL Preps PVR To Tackle Sky+
BBC One came out on top in a head to head with ITV last night, competing with its rival in a night of soap excitement as the Mitchell brothers returned to Eastenders‘ Albert Square.The return of lovable thugs Phil and Grant drew a massive 11.4 million viewers to BBC One between 8-8:30pm, with a peak… Continue reading Mitchell Brothers’ Return Boosts BBC
Microsoft’s success in the digital gaming world will help the global games industry to grow from $35.3 billion in 2005 to $58.4 billion in 2007. According to a new report from Informa Telecoms & Media, Microsoft’s latest XBox games console will boost the overall performance of the industry, with competitors Sony and Nintendo also planning… Continue reading Global Games Industry To Reach $58.4 Billion In 2007
The BBC has concluded an investigation into an alleged use of product placements, finding that while the incident in question was not in breach of guidelines, certain other practices at the Corporation require closer scrutiny.The review was sparked by allegations in the Sunday Times that free or reduced-cost goods could secure product placement and product… Continue reading BBC Has Room For Improvement After Product Placement Claims
US wireless phone users are predicted to increase in the next four years, with between 23% and 37% of US wireless subscribers using a wireless phone as their primary telephone by 2009, according to new research from In-Stat. The high-tech market research firm reports around 9.4% of wireless subscribers in the US already use a… Continue reading US Wireless Phones Set To Rise
Emap’s regional rock and indie station, Kerrang 105.2, is to launch a major marketing campaign over the next month, promoting the breadth of its playlist to the West Midlands area.The marketing push will comprise a wide-reaching poster campaign including some of the world’s biggest selling artists, including Stereophonics, Oasis, Coldplay and the Killers.Adrian Serle, managing… Continue reading Marketing Push Planned For Emap’s Kerrang!
French entrepreneur Vincent Bollore has increased his stake in Aegis pushing his shares up to 20.22% from the 20.13% announced last Friday, furthering industry speculation over his intentions towards the media and communications company (see Bollore Surpasses 20% Share In Aegis). Bollore has been steadily increasing his presence in Aegis, with the latest purchase made… Continue reading Bollore Raises Aegis Stake Further
