The UK online advertising market continues to grow at a rapid rate and is now officially double the size of cinema, according to updated figures from the Interactive Advertising Bureau.The update provides a breakdown of figures released by the IAB before Christmas, which revealed that online advertising spend topped £151 million in the first half… Continue reading Internet Advertising Reaches Record Levels
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BSkyB’s chief financial officer, Martin Stewart, has announced his intention to quit the company just months after losing out to James Murdoch in the race for the chief executive’s position.Stewart was beaten to the helm of the satellite broadcaster last year by the youngest son of News Corporation chairman, Rupert Murdoch, who ignored fierce shareholder… Continue reading BSkyB Loses Stewart As Chief Finance Officer
The head of Freeview, Matthew Seaman, has quit the BBC-backed digital terrestrial service and is believed to be in talks to join a new pay-television operation due to be launched later this year.Seaman was appointed general manager of Freeview a year ago and has overseen the dramatic growth of the platform, which has pushed the… Continue reading Freeview Boss Quits As Sales Continue To Rise
Global advertising expenditure growth will accelerate in 2004, as a new world order in advertising emerges, according to the latest Spheres Of Influence report from Initiative Media.The agency network forecasts that worldwide adspend will rise by 5.8% to reach $331.4 billion in 2004. This figure accounts for the combined markets of the 44 countries on… Continue reading Global Adspend To Rise 5.8% In 2004, Says Initiative
The Sunday Telegraph will this week publish a preview of the forthcoming Six Nations Rugby Tournament and will offer readers a free DVD featuring the greatest moments from the competition.The 32-page full colour supplement will feature a team by team assessment and a profile of French coach, Bernard Laporte, written by Paul Ackford, former England… Continue reading Sunday Telegraph Launches Special Six Nations Guide
Paid-for search listings are the second most popular online advertising format, now accounting for 36% of the total internet ad market in the UK, according to new figures from the Internet Advertising Bureau (IAB). The rise of search targeted marketing has been meteoric, with forecasts for the US industry showing that the sector will grow… Continue reading INSIGHTanalysis: Search Targeted Marketing Success Story Continues
A fifth of US households now have a high-speed broadband connection to the internet, according to new figures from Jupiter Research.Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting the site.
The US radio industry just managed to scrape a positive growth in 2003 advertising revenues, with the combined spend of the national, local and network categories showing a 1% rise over 2002.Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting the site.
Airtime revenues at Capital Radio rose by 5% during its first quarter, in line with an improvement in the general advertising market and meeting the group’s expectations. Capital is seeing strong revenue growth at its London alternative station, Xfm, as well as across the Century FM network. Its flagship London station, Capital 95.8, is faring… Continue reading Capital Radio Sees ‘Modest’ Revenue Growth Ahead
Chrysalis Radio revenues have jumped by 19% year on year during the five months since September 2003 and forward visibility is continuing to improve, according to chairman Chris Wright. Wright will tell this morning’s AGM that marketing activity at the radio group will be enhanced following the ‘exceptional’ revenue performance. In London in particular, high… Continue reading Chrysalis To Boost Marketing As Radio Revenues Jump 19%
