The Aegis-owned media network Carat has unveiled a new corporate identity designed to reflect the changes experienced by the agency over the last two decades.The brand identity replaces the one developed in 1988 when the business was a European-based planning and buying agency. However, the network has since expanded into 63 countries world-wide and has… Continue reading Carat Unveils New Wide-Ranging Corporate Identity
Maiden saw a ‘very clear recovery’ in sales demand in the second half of 2003, but it expects full year pre tax profits to be lower than forecast, at between £5.3 million and £5.5 million.In an upbeat trading report issued today, the outdoor advertising group said that revenues had strengthened considerably throughout the year and… Continue reading Maiden Issues Profits Warning As Pre-Tax Profits Dip
Granada Enterprises has secured personal loan company Dial 4 A Loan as the integrated online sponsor of www.itv.com/soaps, which contains the latest news and updates on all aspects of ITV’s soaps and dramas.The deal, negotiated by Collin Ramsay, includes masthead branding on every page of the website, dedicated sponsored newsletters, video branding and an online… Continue reading Granada Secures Sponsor For Online Soap Site
Capital Radio saw a leap in shares today on the back of a good performance by its flagship station Capital 95.8FM in yesterday’s RAJAR results, but Merrill Lynch analysts are not convinced that the company is out of trouble.Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting… Continue reading MediaTel Insight: Capital Playing Catch-Up, Says Merrill Lynch
Capital Radio saw a leap in shares today on the back of a good performance by its flagship station Capital 95.8FM in yesterday’s RAJAR results, but Merrill Lynch analysts are not convinced that the company is out of trouble. The broker described Capital’s regaining of ground in the London market as a “catch-up” rather than… Continue reading Capital Playing Catch-Up, Says Merrill Lynch
Capital Radio was the main beneficiary from the latest RAJAR listening figures for the fourth quarter of 2003 with shares rising by 4.28%. GWR saw stock fall by 3.72% and Chrysalis dipped by 2.73% (see RAJAR Results: Q4 2003: Heart Keeps Capital Under Pressure).Meanwhile, profit takers left their mark on the sector and Reuters dipped… Continue reading Sharewatch: Radio Groups In Focus After RAJAR Results
The rising uptake of personal video recorders (PVRs) such as Sky Plus and TiVo could transform the media planning and buying process, even by as early as 2006, according to new research carried out by media agency PHD. The ongoing study into the effect of PVRs suggests that viewers’ ability to skip commercial breaks could… Continue reading PVRs Could Transform The Media Planning Process
Highbury House Communications, publisher of Front and Fast Car, has issued an upbeat trading report. Trading in the last two months of 2003 had been in line with expectations, it said, and it expects profits for the full year to be as forecast.The company said that its shift towards becoming a pure consumer publisher, and… Continue reading Highbury House Profits In Line With Market Forecasts
Lehman Brothers has upgraded its earnings forecast for BSkyB in anticipation of a good set of first-half results next month. Analysts are particularly impressed by recent take-up of Sky’s PVR box, Sky+, and expect the company to announce an additional 90,000 subscriptions to the service in its first-half results on 11th February. The increase in… Continue reading Sky+ Sales Expected To Be Strong In BSkyB Interims
The majority of UK communications agencies are now more optimistic about the business climate than they were three months ago, according to new research from the Communications Agencies Federation.The latest Agency Barometer survey shows that a total of 65% of agencies and consultancies have increased their income forecasts for the coming year, compared to just… Continue reading UK Agencies Now More Optimistic About Business Climate
