More Industry News articles

In brief: TikTok has become the UK’s most downloaded app, according to research from social-media marketing agency We Are Social.

Spotify is now talking more about ‘efficiency’ and less about expanding its sizeable exclusive content trove of podcasts and audiobooks to diversify from music streaming. The company insists there is no change in strategy, but industry watchers disagree.

A split in the Department for Digital, Culture, Media and Sport and the 12th Culture Secretary in 13 years. What’s next? 

Verica Djurdjevic tells The Media Leader about her first job in a cake shop and which other media owner she would work with on a collaborative campaign.

In brief: Say It Now, the interactive audio ad tech company, has appointed Zoe Bruton as its sales director.

Calls to NABS’ advice line increased by 35% in 2022, with the top two reasons most commonly being for emotional support (37%) and financial support (36%).

The duo are the first senior hires announced as part of Reach’s expansion into the US market.

Last week’s move by Warner Bros Discovery to license content to Roku has analysts pondering the sustainability of the overgrown streaming market.

Retail media is forecast to be the fastest growing area of UK commercial media this year, despite rising costs in an already expensive buying market to reach consumers where they shop. 

In brief: James Cameron’s ‘Avatar’ sequel provided a boost to cinemas in January.