Bauer launched Hits Radio Pride as a six-month pop-up in the pandemic as Pride events closed up and down the country, and is growing hours, reach and advertiser interest more than two years later.
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Marketers will need to be able to adapt to the uncertain economic climate when looking at media budgets for 2023, according to a panel at The Future of Media.
In brief: Interpublic Group has recorded 5.6% organic growth in Q3 2022.
Radio has been named Europe’s most trusted medium again in new research by the European Commission.
In brief: Uber has launched an advertising division with Uber Journey Ads and sponsored listings.
In brief: the social media company’s stock fell over 25% following the earnings report.
In brief: Transit media network Adverttu has rebranded to Drovo and launched a digital network of 50 ‘vehicle-topper’ screens.
In brief: Staff may be decreased from 7,500 workers to under 2,000.
In brief: NABS’ 2022 pitch training programme Fast Forward has raised £50,000 for the industry charity after crowning six rising stars overall winners.
England footballing legend Jill Scott talks about what has changed with relationships with media and brands since the Euros win over the summer.