News content generates approximately £1bn in annual revenues for Google and Facebook, according to a Cambridge University study.
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As co-founder Harry N. Thuillier recounts, the idea for Oppo Brothers’ low-calorie ice cream was born out of unlikely circumstances.
Disney+, AppleTV+, Discovery+, Paramount+, ESPN+, BET+. Why are so many streaming services named with a plus symbol?
A new campaign aims to raise awareness of the systemic misuse of NDAs in relation to sexual harassment cases.
Bloomberg Media has launched Bloomberg UK to combat a lack of trust in journalism and a decline in UK business coverage.
BT Sport and Eurosport will effectively be merged as part of the deal.
Advertising still struggles to reach everyone, Mediatel’s latest Future of Brands event heard from a panel featuring Mars, Creative Equals, the UN Unstereotype Alliance and the ASA.
CTV overtook mobile as the device with the greatest share of global video impressions according to Innovid’s Global Benchmarks Report.
Channel 4 will make hundreds of hours of its programmes available on YouTube in the UK & Ireland in a new ad revenue-share agreement.
The IPA and ISBA have launched an initiative that seeks to improve the behaviours of agencies and advertisers during pitch processes.
