“Forecasting industry trends and revenues is far more challenging this year than at any other time in recent history. The margin of error cannot be determined through statistical analysis. The degree of uncertainty in the market is extraordinary, impacting so many different areas of media and advertising.” This is according to Jack Myers, chief economist… Continue reading Myers Prefers To Err On The Pessimistic Side In His Forecasting
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United Business Media (UBM) and BT have this morning announced the immediate sale of their jointly-owned portal and internet service provider (ISP), LineOne, to Tiscali S.p.A, an Italian telecommunications company. Tiscali is paying €100 million (£63 million) for the LineOne business; €20 million in cash and the rest in around 5.4 million Tiscali shares. In… Continue reading UBM And BT Sell LineOne For £63m
The euro-zone economy is set to grow by 1.4% this year and by 2.9% next year, the EU Commission said this week, adding to signs already noted from Germany and the European Central Bank that recovery has replaced the of weakness at the end 2001. The Euro area economy contracted in Q4 2001, but a… Continue reading Euro-Zone Economy Shows Gradual Recovery
Anne Robinson-hosted elimination quiz show, The Weakest Link, has been exported to the NBC television network in the US, where it is currently pulling in large audiences. According to an analysis of Nielsen Media Research viewing figures by Mediaweek.com, NBC achieve the highest primetime ratings in the Adults 18-49 and 25-54 categories; each grew by… Continue reading Weakest Link Proves Early Hit For NBC
Women online in the USA and across Europe are behaving very differently according to new research from NetValue which looks at the growth rate of women online and what these women are doing on the internet. English mothers are the heaviest banner clickers, while mothers in France use mail most frequently. Spanish mothers spend the… Continue reading Mothers Online: A Report From NetValue
Media communications group WPP has this morning posted first quarter organic revenue growth of 6% – including, for the first time, the Young & Rubicam network. This is lower than the 10% analysts at ABN Amro had expected and well below the 13.8% growth posted by rival network Omnicom yesterday (see Omnicom Shows Strong US… Continue reading WPP Q1 Results Disappoint Market And Brokers
The number of US adults accessing the web increased by 8.5% in 2001, across the 85 metro markets surveyed by The Media Audit. The report says that 74.5 million out of a total adult population in these markets of 128.3 million ‘logged on during the past month.’ This represents an increase in internet penetration from… Continue reading Web Reaches A Broader US Audience
Christopher Bland is quitting his position as chairman of the BBC to take up the same role at British Telecom. He will replace the out-going BT chairman Iain Vallance on May 1 but will keep his role at the BBC until a suitable successor is found.Keeping both jobs could lead to a conflict of interest… Continue reading Bland To Step Down From BBC Chairman Role
Media communications group WPP has this morning posted first quarter organic revenue growth of 6% – including, for the first time, the Young & Rubicam network. This is lower than the 10% analysts at ABN Amro had expected and well below the 13.8% growth posted by rival network Omnicom yesterday.Regionally, North American revenues were up… Continue reading WPP Q1 Results Disappoint Market And Brokers
Carlton and Granada have today confirmed plans for changes within the structure of ITV including a radical overhaul of their joint-owned pay-tv channel ONdigital. Stuart Prebble is to be appointed chief executive of the network which will now operate three businesses – ITV channels, ITV Digital and ITV.com.ITV Digital is the rebranded name for ONdigital.… Continue reading Prebble Heads Up An Integrated ITV
