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News International’s stable of newspapers has begun to tighten its belt as fears over a slowdown in advertising revenue mount. According to reports in the Financial Times, executives at the Times, the Sunday Times, the Sun and the News of the World have set out a budgeting programme which includes a freeze on new hirings.… Continue reading Ad Slowdown Fears Hit Newspaper Publishers

The BBC has unveiled the schedules which will take its ratings war with ITV into the season of goodwill and the New Year. £42m has been spent on the two week Christmas line-up for BBC1, while the £158m spend on the winter schedule includes £59m spent on drama.Pay-TV may have reduced the pull of terrestrial… Continue reading BBC Reveals Line-Up For Christmas and Winter

Associated Newspapers is set to expand on the success of its free morning newspaper Metro. A deal between the group and Regional Independent Media will see the launch of Yorkshire Metro in Sheffield and Leeds on 8 January, and a franchise deal with Trinity Mirror in Scotland is set to reach completion next year. Emap‘s… Continue reading Launches And Closures: Press

The Advertising Association (AA) has announced further progress in the establishment of its Ad Effects Committee, with the identification of six potential projects for the new body to address. The projects suggested include the best use of sales databases, an evaluation of pre-testing, good practice in the client-agency ad development process and showing what can… Continue reading Advertising Association Names Potential Projects For Ad Effects Committee

News International’s stable of newspapers has begun to tighten its belt as fears over a slowdown in advertising revenue mount. According to reports in the Financial Times, executives at the Times, the Sunday Times, the Sun and the News of the World have set out a budgeting programme which includes a freeze on new hirings.… Continue reading Ad Slowdown Fears Hit Newspaper Publishers

Reuters announced the appointment its new group chief executive, Tom Glocer, yesterday (see Appointments Brief). It is thought that his experience in mergers and acquisitions could give a clue to the future of the company, which caused a positive reaction from analysts, and pushed the price of Reuters shares up 81p to £12.66 yesterday.Tony Ball,… Continue reading Sharewatch

The internet – everyone’s favourite millennial next big thing – may not be making the monumental impression on society first predicted, according to a report which takes in 22 different research projects across Europe and the US. More worryingly for dotcom millionaires-in-waiting, a new category of surfer has been added to silver surfers, teen surfers… Continue reading E-revolution Proving Slow To Materialise, Says Report

Online consumers in the US plan to buy more gifts over the Web this holiday season than the last, according to research by PC Data. The survey found that online consumers intend to purchase 38 percent of their holiday gifts online, up from 25 percent in 1999. Almost half (47 percent) of their gifts will… Continue reading Christmas Online Trading Boom Expected In The US

Freeserve, the UK’s leading internet service provider, is to be taken over by Wanadoo. The company, which is 80% owned by Dixons and believed to be worth £1.5-1.8bn, today agreed to merge with its French rival in an all-share deal.The combination of the two groups will create a leading European new media company offering a… Continue reading Freeserve Sold To Wanadoo

This week Virgin Radio unveiled plans to launch four new standalone radio brands that will be broadcast exclusively over the internet. The stations offer Virgin listeners music selections alternative to the playlist used on the main Virgin station. Virgin has also embraced the net by selling advertising specifically on its web broadcasts. The introduction of… Continue reading Insight Analysis: Radio Goes Online To Net More Listeners