Online advertising group Real Media is to launch an email marketing service. Real Media Mail will deliver targeted ads within the group’s publisher email network using bespoke ad management technology, Open AdStream.The service will be rolled out across Europe next year and will be managed by Jason Keane, european media manager. “Real Media Mail will… Continue reading Real Media Unveils Email Advertising Service
GWR Group has announced a series of new executive boards in readiness for the changes in regulation expected with the publication of the Communications Reform White Paper. The five UK divisions of the radio group will be supported by three new boards, allowing the group to sharpen its focus and maximise its profit potential when… Continue reading GWR Undergoes Restructure In Readiness For White Paper
Carlton Communications was up 19˝p to 531p at close of trading on Friday. The company releases its annual results tomorrow and analysts will be looking for a further update on the ITV advertising market, which has seen a slowdown in recent months.GWR Group took one of the biggest tumbles on the FTSE, losing 27˝p to… Continue reading Sharewatch
Growth could be as high as 16.8% for commercial radio this year, bringing the medium’s share of total display advertising revenue to around 5.7%, but could slow down again in 2001, according to a summary of industry forecasts put together by the Radio Advertising Bureau (RAB).The growth prediction of 16.8% came from the Advertising Association… Continue reading Advertising Forecasts Predict Growth For 2000 And A Slowdown For 2001 In Commercial Radio
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GWR Group has announced a series of new executive boards in readiness for the changes in regulation expected with the publication of the Communications Reform White Paper. The five UK divisions of the radio group will be supported by three new boards, allowing the group to sharpen its focus and maximise its profit potential when… Continue reading GWR Undergoes Restructure In Readiness For White Paper
Shares in online retailer Lastminute.com rose this morning after the company released its preliminary results to September. They showed that, despite heavy net losses, it is ahead of target to reach profitability – partly due to the completion of its takeover of French online retailer Degriftour, completed last month. Lastminute.com, which raised £113.5m through its… Continue reading Lastminute.com Performing ‘Ahead Of Plan’ Despite Losses of �35.7m
Zenith Media is expected to release a report today warning that the recent decline in the dotcom sector will lead to a slowdown in advertising growth during 2001. Global advertising growth will fall to 6% next year as adspend by internet companies is slashed. A year ago Zenith predicted growth in worldwide ad expenditure to… Continue reading Zenith Report Forecasts Adspend Slowdown As Dotcoms Slump
Growth could be as high as 16.8% for commercial radio this year, bringing the medium’s share of total display advertising revenue to around 5.7%, but could slow down again in 2001, according to a summary of industry forecasts put together by the Radio Advertising Bureau (RAB). The growth prediction of 16.8% came from the Advertising… Continue reading Advertising Forecasts Predict Growth For 2000 And A Slowdown For 2001 In Commercial Radio
E4 has announced the signing of a carriage deal with Telewest. The new entertainment channel from Channel 4 will be available to Telewest subscribers as part of its digital and analogue packages. This is E4’s second distribution deal, having recently secured carriage with NTL, and it is hoped that deals across all multi-channel platforms will… Continue reading E4 Gains Carriage On Telewest
