BSkyB’s takeover bid for Manchester United Football Club (see Newsline) has been referred to the Monopolies and Mergers Commission (MMC) by Peter Mandelson, trade and industry secretary. Although Mandelson voiced approval for the bid late last week (see Newsline), his recommendation was acting on the advice of the director general of fair trading, who was… Continue reading BSkyB Bid Goes To MMC
Emap Metro has confirmed that its top secret Project J is to be a weekly entertainment title aimed at 18-30 year olds.Earlier in the year, the title’s editor-to-be told Newsline that the project would be “a high frequency entertainment magazine” (see Newsline). Project J is set for launch in the first quarter of next year,… Continue reading A Taste Of Emap’s Project J
Last night the Grovesnor Hotel, Park Lane, was the venue of this year’s Media Week awards. The winners of the various categroies were as follows: Grand Prix Winner: Optimum View, Boots the Chemist Long-Term Brand Building Campaign: The Media Business Group, Tag Heur Strategic Sales Pitch: Guardian Media Group, Scottish Courage Launch Strategy: BJK&E Media,… Continue reading 1998 Media Week Awards
Consumer brands are catching up with computing and financial services in the amount of online advertising they use, and more advertisers are online now than ever before. These are the findings of a recent survey carried out by Fletcher Research called The UK Banners Survey.Computing companies were considered the traditional group which used online services… Continue reading Fletcher Shows Increase In Online Advertising
Awareness of digital television is increasing, especially amongst those people who own hi-tech equipment, say the results of GfK’s second survey on digital television awareness.A repeat of the first survey carried out by GfK in August (see Newsline), it shows that overall awareness of digital TV has increased by 7.4% during the month to 82.3%.… Continue reading Digital TV Awareness Is On The Increase, Says GfK
The BBC has awarded the WPP Group, IT company Bull Information Systems and the Post Office contracts to collect its £2.1 billion annual licence fee income.A value has not been placed on the deal by the parties involved, but it is believed to be worth around £500 million over the seven years of the contract.BBC:… Continue reading BBC Awards Licence Collection Contract
Admap and NTC Conferences will next week host the Effective Marketing & Advertising Online conference at The Regency Hotel, London. Amongst the speakers will be Alastair Duncan, head of digital marketing at Ammirati Puris Lintas, Frank Keeling, business development director at AOL UK and Jitendra Valera general manager of NetGravity, the internet advertising monitoring specialists.The… Continue reading Marketing & Advertising Online Conference
Magazine and newspaper readership data will be released by NRS tomorrow, rather than today as was scheduled. A summary of the figures for national newspapers will be available on Newsline shortly afterwards.
Beck’s Bier has secured a £2 million sponsorship deal that will run for forty-two weeks across Channel 4’s original drama programmes. It is the first time that Channel 4 drama has been sponsored on a continuous basis.The association kicks off next month with the beginning of C4’s The Young Person’s Guide To Becoming A Rock… Continue reading Channel 4 And Beck’s Sign £2m Drama Sponsorship Deal
Flextech announced this week that Adam Singer has been appointed chairman and chief executive of the group following the death of the company’s chief executive, Roger Luard, earlier this year (see Newsline).Other developments include the appointment of Stephen Cook to general counsel and executive director and the extension of Brent Harman’s contract as managing director… Continue reading Appointments At Flextech
