The IPA has published a new document called The Business which explains the value of IPA Business-to-business agencies. According to the IPA, Business-to-business accounts for more than half the gross income for over 30 agencies that have IPA membership and play an important role in almost half of the 200 agencies with membership.Keith Nicklin, Chairman… Continue reading IPA Publishes Business Document
Commercial radio has continued its upward trend in its battle for listeners against the BBC. Its share for the second quarter of 1997 shows that the majority of listeners chose commercial stations. The 50.2% slice of the market improved year-on-year from 49.3%.Yet on the national scale a decrease was evident with the 10.1% figure recorded… Continue reading Commercial Radio Increases Its Majority Share
Southern Newspapers has appointed Jonathan Shepherd Managing Director of SN Magazines, following the company’s decision to move into the magazine sector. His role, based in London, will be to build a strong portfolio of titles through launches and acquisition.Southern Newspapers already owns Southernprint (Web Offset) Ltd one of the UK’s main magazine printers and publishes… Continue reading Southern Newspapers Moves Into Magazine Market
Chris Evans departure from the Breakfast Show continues to have a negative effect on Radio 1’s listening figures. The station lost one and a half million listeners according to year on year comparison figures for Rajar Quarter 2 1997. The number of people tuning in to listen to Radio 1 fell by 12.2% from 11.006… Continue reading BBC Sheds More Listeners
TMP Worldwide is in the process of trying to buy Austin Knight, it has emerged. David Basham, Corporate Affairs Director at Austin Knight, told MediaTel: “TMP has made an offer and this is now subject to a shareholders meeting on 22 September.”The Austin Knight identity will be retained and no immediate changes are planned. TMP’s… Continue reading TMP Set To Buy Austin Knight
Danny Baker’s Saturday evening football phone-in programme, 5.30 – 7.30pm on Talk Radio, is to be sponsored by the News of the World newspaper. The deal, worth £250,000, runs throughout the 1997/97 football season and follows the news that Talk Radio has secured the football commentary rights for the Nationwide League previously held by Radio… Continue reading News Of The World To Sponsor Baker Show
William Arnold, previously publishing director at EMAP Media and responsible for the development of Brad’s electronic service has been appointed Business Development Director of the high-tech Internet news service, NEWSdesk International Limited. Arnold will preside over the expansion of the NEWSdesk formula into other industry sectors.At the same time, Jane Brown, former publisher of Press… Continue reading Arnold Leaves EMAP For NEWSdesk
IPC’s Southbank Publishing Group has announced that there is to be a restructuring of the ad sales team working across all 17 of the group’s titles. The new structure will mean that there will be only two tiers of ad sales management – Ad Directors and Ad Managers and will come into effect from 1… Continue reading IPC Changes Ad Sales Structure
According to the report Social Focus on Families published by the Office for National Statistics (ONS) the image of the traditional family is disappearing. The number of first time marriages has halved, while the number of divorces has increased by three times. Lone parents now account for around a quarter of all families with children.… Continue reading Traditional Family Structure Changing Says New Report
New PHD has confirmed that Mike Anderson is joining the company from CIA Medianetwork. He will be taking up the role of marketing director which is the same position he held at CIA.…John Walters, sales director at Classic FM is set to replace Jane Wroe as sales director at L!ve TV on 4th September.… Simon… Continue reading Appointment News
