The ITC’s May report into programme complaints and interventions covers the British National Party’s party election broadcast. 87 viewers complained to the ITC about the broadcast. A large number of these complaints concerned the content of the broadcast, including a sequence which questioned whether a multi-racial society was “what our war heroes fought for.”Each of… Continue reading ITC Recieves BNP Political Broadcast Complaints
The combined terrestrial TV revenue for May, according to agency estimates, came in at £193.31 million which is a drop of 3.83% year-on-year. ITV’s revenue fell 5.7% year on year to £148.81m while Channel 4’s rose 2.2% to £46.5m. The ratio between ITV and C4 revenue for May was 76:24. It is also estimated that… Continue reading TV Revenue – May
The Express will go on sale this week with a cover-price of 20p instead of its normal 35p. The offer, which is being backed by a radio ad campaign, will hope to maintain the recent growth in the title’s sales since it was relaunched in October.Source: ABCSubscribers can access the Press Planner by selecting “Press”… Continue reading Price Cut For Express
According to overnight data, at its peak, 7.3 million people watched yesterday’s Canadian Grand Prix from Montreal.An overall average of 6.1 million watched the race on ITV; this is exactly 2 million more people than watched than the BBC’s live average for the same race the previous year.ITV: 0171843 8217
Following the Government’s moves to outlaw tobacco advertising *Tobacco Ban Set For Summer, cigarette companies are stepping up their marketing drives. They are increasing the number of giveaway promotions, where cigarettes are given away free in pubs, clubs and other public places. The purpose of this exercise is to get people’s name and addresses and… Continue reading Free Fags Stubbed Out
The European Group of Television Advertising (EGTA) is lobbying the EC and EP over what it regards as unnecessarily restrictive rules concerning advertising. EGTA has presented the results of an inventory taken of EU and national European legislation and self-regulated codes of conduct dealing with advertising aimed at children. A total of 53 measures were… Continue reading EU: EGTA lobbies EC over restrictions
The American broadcasting industry is fighting proposed legislation that would force it to provide free air time for political advertising campaigns. President Bill Clinton is backing the move to establish free broadcasting time for political messages, citing as a reason the heavy burden of campaign fund raising. Among legislators’ plans is a proposal that broadcasters… Continue reading US: Broadcasters oppose free political ads
The European Advertising Standards Alliance (EASA) has published a pamphlet entitled “The EASA Self-Regulation Guide”, aimed at being a comprehensive explanation of the normal composition of self-regulatory systems. For more information on this publication, contact: Claire Vallings, EASA, 10A Rue de la Pepiniere, B-1000 Brussels, telephone: 02 513 7806, fax: 02 513 2861; email: [email protected]
Robert Toet, chairman of the Confederation of European Community Cigarette Manufacturers (CECCM), said last week that moves to restrict tobacco advertising in the EU – where health ministers are currently studying proposals for complete advertising bans – will mean a price war between manufacturers. Toet said European health policy Commissioner Padraig Flynn “has declared war”… Continue reading EU: Advertising War Hots Up
Nick Chapman, managing director of BBC Worldwide’s publishing and multimedia arm, is leaving the Corporation. The restructuring of the commercial division led to his job being made redundant; no replacement is being sought.The Periodical Publishers Association, will also be bidding farewell to an established face, Nick Mazur, director of communications, is leaving after eight years,… Continue reading Out With The Old In With The New
