The advertising director of The Evening Standard Peter Gould has left after 17 years with Associated Newspapers. He has been replaced by Sue Minnikin, formerly Associated’s first group commercial executive.Evening Standard: 0171 938 6000
Classic FM has signed a £500,000 sponsorship and promotional deal with the AA.The AA is sponsoring Classic Travel Guide, the Sunday evening travel programme, for one year from June1.AA Vodafone Roadwatch will continue providing travel and traffic news to Classic and will also be supporting a series of features about key sporting events being held… Continue reading AA Sponsorship Deal
The European Magazine is closing at the end of June, while the main broadsheet section of the paper will be adopting a tabloid format at the beginning of July. The new style European is likely to be more focused at European travellers and businessmen.The European: 0171 418 7777
Internet Age, the monthly publication from Forme Communications, has been suspended until September. The 15,000 controlled circulation title is likely to return as a revamped title covering wider issues. Internet Age was launched in February this year and its suspension highlights the volatility of the Internet magazine market.Forme Communications: 0171 436 1673
The first Internet-based survey on attitudes to banner advertising on the Internet has shown that the medium has valuable potential for raising awareness and improving the perceptions of products and services.The survey was conducted by The Network, part of the Ogilvy Media Company, Millward Brown Market Research and the Electronic Telegraph using a sample of… Continue reading Internet Advertising Adds Up
Eurosport has reorganised its London sales team. International sales managers Tom Keaveny and Lawson Muncaster have both been promoted to sales directors.Eurosport: 0171 468 7777
Revolution , launched today by Haymarket is “a marketing magazine that happens to take new media as its starting point”, according to editor, Stovin Hayter.Front Cover – Revolution Having been on the end of a long phone call from Stovin when he was researching this project, I must admit to a vested interest in saying… Continue reading First Issue Review – Revolution
Scottish Media, which this morning confirmed that it is in merger talks with Grampian (see Scottish Media Moves On Grampian item), has experienced a soar in its share price. The group, which owns STV, began the day at 675p and at 4.04pm was priced at 690p.If the merger went ahead, the addition of Grampian would… Continue reading Scottish Media Soars On Merger Talk
A male version of Ms London and 9 to 5 is set to launch on June 9 in London, according to Campaign. The magazine, to be called IT, will be handed out at Tube stations by former topless models and will focus on music, entertainment and job opportunities. It will have a print-run of 50,000… Continue reading Free Men’s Title To Launch In London
