With less than a week to go before the media department of Lowe Howard-Spink relaunches as the London office of Western International *Lowe Group Creates New Media Company, a new director of broadcast has been appointed. Colm Feeney, a TV manager at Lowes, will take control of £72 million of TV billings from the former… Continue reading Lowes Goes West
NRS figures for August ’96 to January ’97 reveal a disastrous month for the Express On Sunday, which fell 27.3% year on year to 2.935 million. This is the lowest ever NRS for the title, representing an almost continuous decline from the late ’80s when it was read by over 6 million people. Its sister… Continue reading National Newspaper NRS – January
Fun For Kids is the name of a new family-lifestyle magazine launching on March 5. The title is aiming at kids between the ages of 4 and 14. The publishers, DMG, is aiming for a circulation of 100,000. A £200, 000 promotion in The Daily Mail will support the launch.DMG: 01895 677 677
The BBC has signed a £40m three year deal which will guarantee it coverage of England’s Five Nations away matches as well as all Scotland, Ireland and Wales games. BSkyB secured exclusive rights to England’s Five Nations home games last summer in a deal worth £87.5m * BSkyB Signs Rugby Deal Worth £87.5m which commences… Continue reading BBC Wins Five Nations Coverage Deal
25 jobs have gone at The Express following a restructuring of the display advertising team. Shalene Perkins, head of advertising on the Sunday paper, Charlie McCrostie, head of advertising at the Daily Star and Peter Thompson, head of advertising features are among the senior staff reported to have been taken-off the Express payroll.Andy Jonesco, group… Continue reading Major Changes At The Express
Liberty Publishing has signed a number of bulk distribution deals in a bid to turn around Punch’s depressing circulation figures *Liberty Lose Chairman And Chief Executive.Guests of Queen’s Moat and Starkis hotels and travellers on Cathay Pacific’s long-haul flights will each receive a free copy of the magazine.All bulk sales figures will be listed separately… Continue reading Desperate Punches
Liberty Publishing has appointed Paul Spike, an American freelance journalist, as editor of Punch. Spike takes up the post on Friday.Emap Business Communications has also initiated staff changes this week. Tony Harris, managing director of Emap Computing has expanded his responsibilities to include managing director of Emap Media. He takes over this new role from… Continue reading New Appointments
The new MTV show MTV Base is to be sponsored by Levi Strauss. The show will hit the European air-waves from March 6. The Levi’s brand will feature in the title sequence and the show will be promoted in Levi’s shops.MTV: 0171 284 7777
Childwise Winter Monitor 1996/7 has found that the percentage of children watching commercial terrestrial television in the morning has fallen from 70 to 44% over the last year.Children’s overall pre-school viewing has also fallen 1% year-on-year to 60%. The Big Breakfast recorded the greatest fall, with its share of kids viewing down by a third.… Continue reading Kids Give The Thumbs Down To The Big Breakfast
Abbott Mead Vickers BBDO has risen to the top of the Campaign Top 300 Agencies league with ACN MEAL billings of £306.81 million in 1996, a 24.29% increase on 1995’s figure of £246.85m.Saatchi and Saatchi (excluding K Advertising and Team Saatchi) dropped from its top spot last year to 5th, with billings of £224.34m. This… Continue reading AMV Tops Campaign League
