At the beginning of this year, the Radio Advertising Bureau introduced a selection of new training sessions tailored for specific customer groups to which it received a phenomenal number of applications.As a result, the number of courses taking place has been increased from the initial 2 to a fully subscribed 11.In addition, 4 courses are… Continue reading Demand Exceeds All Expectations
Quality Market Both of the Telegraph titles showed good sales growth in February, with the Sunday Telegraph increasing its circulation by a spectacular 25.5% to 835,635, its highest ever six-month ABC. The Daily Telegraph meanwhile experienced a growth of 5.56% to 1.106 million copies sold. The Times also had a good month, showing the greatest… Continue reading National Press Round-Up – February
The world’s first virtual business park has gone on-line. Trade UK aims to connect British businesses to the global export market. The site provides an electronic directory of UK exports companies for overseas groups who want to buy British products or services. The site can be found at http://www.tradeuk.com.Dun and Bradstreet has launched a direct… Continue reading Web Round-Up W/E 14/03/97
UBS and Cazenove have announced that they have sold 10.2 million non-voting shares in Daily Mail and General Trust. The total value of the shares was put at £150 million.DMGT shares have already lost 5p and are now down to 1592.5p
New Media Age has announced that it will be launching the first awards for new media in a business context.The New Media Age Effectiveness Awards have four objectives: to demonstrate and promote the quality of new media in the UK; to provide client companies and their suppliers with objective, demonstrable reward; to provide a clear… Continue reading New Media Age Launches Awards
The IPA has elected the following companies into membership:Elixir Marketing Communications LtdSquires Robertson Gill Plc1576 Advertising LtdThis brings the total number of agencies in the IPA membership to 219.IPA: 0171 235 7020
February ABC figures reveal that for the period September 1996-February 1997 the Sunday Telegraph increased its sales by 25.48% to 835,635. The Express On Sunday however fell by 12.6% year on year to 1.165 million and the Independent On Sunday dropped 12.42% to 281,660. The Independent also fared badly, with sales falling to 261,316.A full… Continue reading National Newspaper February ABCs
According to over night figures, at its peak, 12.5 million viewers tuned in to watch Manchester United’s 4-0 victory over Porto at Old Trafford on Wednesday night. On average, 11 million football fans watched the UEFA Champions League quarter final first leg match. This figure represents a 48% share of the audience.ITV’s overall peak-time share… Continue reading Football Results
GWR has just announced that it will be selling its Kings Lynn radio station, KLFM, to Dawe Media for £1.075 million.The main reason for the sale is to bring GWR’s audience share to within the 15% maximum allowed by the Radio Authority. In order to comply with this the group sold three of its “gold”… Continue reading GWR Sells KLFM
Alton Towers will be launching a Website on 15 March. The site, created by JWT, will contain 120 pages of interactive and animated images representing all areas of the theme park. Education is also represented, with over 15 pages devoted to Alton Towers’ Science Alive and Design and Technology projects.http://www.alton-towers.co.uk
