QualitiesThe October ABCs show The Times building slightly on the increased sales it achieved in September, as a result of its cover price cut. The newspaper’s monthly figure for October was 444,509, up by 0.4% on the previous month. As a result of 2 very good months The Times’ 6-monthly ABC (388,967) shows an increase… Continue reading National Press Round-Up – October
QualitiesThe October ABCs show The Times building slightly on the increased sales it achieved in September, as a result of its cover price cut. The newspaper’s monthly figure for October was 444,509, up by 0.4% on the previous month. As a result of 2 very good months The Times’ 6-monthly ABC (388,967) shows an increase… Continue reading National Press Round-Up – October
At the ISBA annual conference on client agency issues, both advertisers and agencies called for changes in the way client/agency relationships are handled, urging an end to the system of payment by commission.Keith Holloway, deputy president of ISBA, said that payment should be by fee, not commission, with a complete abolition of commission on production… Continue reading Advertisers And Agencies Demand Changes
Virgin 1215 has brought together Club Med and House of Fraser in a deal which they claim is the biggest promotion ever on national commercial radio.Virgin listeners will be given the chance to win one holiday per day from December 1 to 25. Leaflets available in House of Fraser stores will contain extra clues, thus… Continue reading Virgin In Joint Promotion
According to a recent survey by Access Opinions, most MPs reject the imposition of VAT as “excessively disadvantageous” to the UK publishing industry. 74% of respondents agreed it would be disadvantageous since in the rest of the EC tax on publications runs at between 2.1 and 8%, with some actually subsidised. 55% felt that it… Continue reading MPs Reject VAT
The latest quarterly cable statistics issued by the ITC show that an extra 236,000 homes have been passed. It is the highest quarterly build figure yet recorded by the ITC, but is expected to be exceeded over the next year.The number of connected homes increased to over half a million, with an increase in subscribers… Continue reading Increase In Homes Connected To Cable
Virgin 1215 has brought together Club Med and House of Fraser in a deal which they claim is the biggest promotion ever on national commercial radio.Virgin listeners will be given the chance to win one holiday per day from December 1 to 25. Leaflets available in House of Fraser stores will contain extra clues, thus… Continue reading Virgin In Joint Promotion
The Radio Authority has announced that the ILR licence for Harrogate is to be offered to Stray FM. There was one other applicant. The FM licence will run for eight years; the new station should begin broadcasting next year. STRAY FM Peter Wilson 0423 883934Two other licences have been awarded, both to the incumbents; the… Continue reading Radio Licences Awarded
Everyone will take different messages away from the 1993 MRG Conference, but we have attempted to isolate at least a few consistent themes and opinions – some with possible short term implications; others much longer term and likely to affect lifestyle as well as business.THE FUTUREIt appears to be a rosy picture if you are… Continue reading MRG CONFERENCE – CONCLUSION
According to a recent survey by Access Opinions, most MPs reject the imposition of VAT as “excessively disadvantageous” to the UK publishing industry. 74% of respondents agreed it would be disadvantageous since in the rest of the EC tax on publications runs at between 2.1 and 8%, with some actually subsidised. 55% felt that it… Continue reading MPs Reject VAT
