Crafts magazines are springing up in abundance this summer, with the launch of Inspirations (GE Publishing) and Crafts Beautiful (Aceville) within weeks of one another.Inspirations, a monthly, full-colour A4 magazine, claims to have its eye on high profile crafts features, creative ideas around the home, flower craft and craft tips and ideas. John Lumb of… Continue reading Crafts In Abundance This Summer
Paul Curtis, former sales controller of MAS, will not be moving to the LWT/YTTV sales combine to take the position of group sales manager.
C4 has appointed Independent TV Sales International to generate additional income for the channel by looking at ‘virgin’ advertisers. ITSI will be attempting to increase the number of brands advertising on TV in the UK.
According to recent research conducted by accountants, Willott Kingston Smith, profits for advertising agencies have gone into steady decline, with operating losses per head reaching their highest to date.ADVERTISING AGENCIES Operating (loss)/pft per hd Jan ’92 150.2m Apr ’92 123.5m Jul ’92 98.1m Oct ’92 17.0m Jan ’93 -31.2m May ’93 -39.4m Reported in their… Continue reading Ad Agencies See Fall In Profits
IPC is in the process of gathering the shopping questionnaires from 18 of its top titles, in the first of four ‘waves’ of a readership survey being collated by the publishing group.Marketing controller at IPC, Mike Baker, predicted this morning that results from the shopping survey will be available to agencies towards the end of… Continue reading Shopping Research In IPC Mags
Crafts magazines are springing up in abundance this summer, with the launch of Inspirations (GE Publishing) and Crafts Beautiful (Aceville) within weeks of one another.Inspirations, a monthly, full-colour A4 magazine, claims to have its eye on high profile crafts features, creative ideas around the home, flower craft and craft tips and ideas. John Lumb of… Continue reading Crafts In Abundance This Summer
Publishers of Metal Hammer (circ. 43,107) and Rockworld (110,000), Rock Team Publishing, has gone into liquid- ation. The magazines have been taken over by Rock Team Editorial and Production and will remain at the same office.. Head of BBC World Publications, Martin Hill, has been made redundant following the recent announcement of the sale of… Continue reading Magazines News..
Publishers of Metal Hammer (circ. 43,107) and Rockworld (110,000), Rock Team Publishing, has gone into liquid- ation. The magazines have been taken over by Rock Team Editorial and Production and will remain at the same office.. Head of BBC World Publications, Martin Hill, has been made redundant following the recent announcement of the sale of… Continue reading Magazines News..
According to recent research conducted by accountants, Willott Kingston Smith, profits for advertising agencies have gone into steady decline, with operating losses per head reaching their highest to date.ADVERTISING AGENCIES Operating (loss)/pft per hd Jan ’92 150.2m Apr ’92 123.5m Jul ’92 98.1m Oct ’92 17.0m Jan ’93 -31.2m May ’93 -39.4m Reported in their… Continue reading Ad Agencies See Fall In Profits
C4 has appointed Independent TV Sales International to generate additional income for the channel by looking at ‘virgin’ advertisers. ITSI will be attempting to increase the number of brands advertising on TV in the UK.
