James Griffiths has been appointed managing director of Star TV, the Asian satellite television network. Trevor Parker, ad manager of Reed Business Publishing’s Commerical Motors is to become group display ad manager for Flight International and Airline Business. The Media Centre has appointed TV buying group director Andrew Smith to its board and promoted media… Continue reading Appointments
Sunset Radio, the Manchester soul station, has repeatedly defaulted on payments. National Transcommunications Limited terminated transmission at 18.00 on Monday 13 August. The station has started transmitting again on another unidentified transmittor and is being investigated by the Radio Authority to see if this breaches the licence.
Thomson Regional Newspapers has sold the Reading Evening Post to Kent based Citizen Press Ltd.
Chrysalis Television and Unique Television are to work together in a joint venture to develop advertiser supplied television.Advertisers will either be able to fund production in full or in part, or fund programmes in which they wish to encourage production. This would offer more opportunities than the present off the shelf sponsorship available.Tony Orsten, md… Continue reading Advertiser Supplied TV?
July’s Retail Price Index, released this morning, shows that inflation has risen to 1.4%. This is an increase of 0.2 percentage points on June, when it stood at 1.2%.Inflation rose during the first 3 months of 1993 and then dropped again in the second quarter. The actual Retail Price Index for July, taking 1985 as… Continue reading Inflation Rises In July
The Independent’s monthly ABC figure for July has been revised to 334,993. The orginal figure released on Monday was 336,925. There has been no amendment to the newspapers 6-monthly ABC for February to July.For all the latest ABC Figures, see Press Planner, Quick Reports.
Meridian Broadcasting has introduced Meridian MarketTest, an all encompassing test market package for advertisers. It brings together the already available test market discounts and production incentives with quantitative research data available through Nielsen’s Homescan (Consumer Panel) and Scan Track (Retail).The addition of research facilities will enable test market advertisers to see exactly what is being… Continue reading Meridian Test Market Incentives
Yellow Pages is to sponsor LWT’s first division football coverage, The Sunday Match in a 30-week deal. Cockspur is to spend £80,000 on promotions at the Notting Hill Carnival at the end of the month; these will include sponsorship of Kiss FM’s carnival coverage.
The Radio Times, after losing its place as the country’s best-selling magazine to Reader’s Digest and What’s on TV, is to change its sales strategy.In order to be able to compete with the immediacy of national newspapers, The Radio Times will shorten its late page facility copy dates from 8 to 6 days at the… Continue reading Radio Times Sales Changes
Yesterday BBC1 announced full details of the Screen One season, to be broadcast on Sunday evenings from September 5. These BBC made films are an attempt to win ratings from ITV on Sunday evenings. The ITV schedule is movie premieres and drama series.The £12m package includes films with Julie Walters, ‘Wide-eyed and Legless’ and ‘Bambine… Continue reading BBC Sunday Eve Battle
