Classic FM has joined forces with Time International magazine to offer advertisers a joint package covering both print and radio. The deal includes guaranteed spots in Classic Reports, the station’s nightly news, music and arts review programme, and space in Time International’s British Isles edition.There are no set rates for the new initiative as the… Continue reading Classic & Time Joint Sell
The London Radio Company, which has applied for 2 London radio licences, has appointed LBC’s former managing director, Charlie Cox, to head its management team. Both LRC’s bids are for speech-based services similar to those currently provided by LBC.
The London Radio Company, which has applied for 2 London radio licences, has appointed LBC’s former managing director, Charlie Cox, to head its management team. Both LRC’s bids are for speech-based services similar to those currently provided by LBC.
Classic FM has joined forces with Time International magazine to offer advertisers a joint package covering both print and radio. The deal includes guaranteed spots in Classic Reports, the station’s nightly news, music and arts review programme, and space in Time International’s British Isles edition.There are no set rates for the new initiative as the… Continue reading Classic & Time Joint Sell
Billy The Fish and Sid The Sexist of Viz fame will face heightened competition later this year when rival comic, Zit, relaunches in a blitz which may well stun the alternative market.Having been sold by original owner, Humour Publications, Zit now aims to take itself more seriously (in a humorous sort of way), by taking… Continue reading Zit Goes For It Against Rival Viz
Publishing director of Woman’s Own, Chris Boyd, is leading a new television campaign to increase the readership of his title, as well as Woman magazine, both of which have seen fallen sales over the past couple of years.The TV campaign, already on the air in Tyne Tees and Granada regions, aims to compete with similar… Continue reading IPC TV Campaign For Woman & Womans Own
Matchday Publications is to launch Championship Game on July 27. The monthly title will provide coverage exclusively on the FA Premier League.The magazine is aimed at anyone interested in football, although as the coverage will be serious, it will not appeal to the younger football fan.The cover price will be £2, and there will be… Continue reading New Football Magazine
Yesterday saw both the announcement of BBC’s £200m drama schedule,aimed at pulling it out of the ratings doldrums, along with the appointment of Lord Cocks of Hartcliffe as vice-chairman of the Corporation, taking over from Lord Barnett, who will leave at the end of this month.
According to reports today, The Sun has not succeeded in stealing sales from the Daily Mirror, with Monday’s figure for the latter staying stable at 3,670,000. The Mirror has managed to maintain a secure hold on its readers with Monday’s sales topping 2.56 million. Today has dropped again this week falling from an average of… Continue reading Mirror Holds Its Own In Sun War
Following recent speculation that ITV was planning to scrap plans to transmit The World Cup if England failed to get through, the network is attempting to show its commitment to the sport by signing up for a further 30 hours of live European and International football this Autumn.According to network figures, last season’s coverage of… Continue reading ITV Football Finalised
