More Industry News articles

Keith Donaldson has been appointed to take on the role of media research manager with Saatchi and Saatchi. Donaldson has been working with the Financial Times since 1987 as deputy market research manager.

TMD Carat is advertising in this week’s trade press for a media director to establish its Edinburgh office (Newsline 6/1). The Scottish base is being regarded as a necessity by the agency following its recent acquistion of a KwikFit Account.

Free editions of TV Quick will be available in the next four issues of Yorkshire On Sunday in a promotion deal struck up between the listings title and Westminster Press.

BBC Good Food is planning to publish several supplements to the magazine this year and is seeking sponsors to back them. It is expected that large supermarket chains will be the most likely candidates for a deal.

Glen Sullivan has been appointed advertising manager of IBM Computer Today , a Reed Business Publishing monthly title. Julie Hawes is now ad manager on Windows User , having previously been responsible for Electronics Weekly .

Mark Cross is leaving his position as media director with Young & Rubicam to take up a similar role at Cogent. Cross has been with Y&R for six years having previously worked with D’Arcy Masius Benton & Bowles.

Over a quarter of a million viewers now watch the UK’s first adult- entertainment channel, according to the Adult Channel’s first audience survey released today. From the study, results show that a large proportion of this audience is male, under 45, ABC1 and living in southern Britain. The service has been available on Astra 1B… Continue reading Adult Channel Gets Positive Viewing

Mark Cranmer, joint deputy managing director with Collett Dickenson Pearce, is joining Bartle Bogle Hegarty as media development director, concentrating on international media. Cranmer has been joint deputy MD with CDP since 1991.

Poster prices increased by 6.3% in 1992 compared to 1991, according to the latest Concord Outdoor Rates Forecast. For this year Concord is predicting that outdoor rates will rise by 3.8% over 1993, with the first quarter showing only a small rise. The second quarter will see a slight drop of 2.2% as last year’s… Continue reading Outdoor Rates Forecast 1st Qtr 1993

Inspector Morse was broadcast last week minus a sponsor as the ITV series has yet to finalise a deal with Beamish Stout. The network believes that the figure named by Beamish was inadequate for one of its most popular shows.