Poor response from sponsors and broadcasters (particularly satellite TV stations) has led to the cancellation of the World Cup team snooker championship.
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The value and volume of advertising accounts which moved agencies in the first nine months of 1990 shows a fall on 1989 according to a survey from Anthony Rau and Associates. 16% fewer businesses, encompassing 671 accounts billing in excess of £1bn, moved agencies. Categories which moved agencies more than the average were publishing, government… Continue reading Survey Of Account Moves
National Breakdown has signed a one year deal to sponsor Yorkshire Television’s regional weather bulletins The six-figure deal is part of a marketing strategy for a new service offering home repairs to householders.
IPC has produced special holiday ad rates for its women’s weekly magazines to coincide with its editorial programme running between December 17 and January 29. All rates are for a full page FM/NM: Chat: Col -£8200, Mono -£5700 Me: Col -£15800, Mono -£11100 Woman: Col -£17800, Mono -£12500 Womans Own: Col -£22100, Mono -£15500 Womans… Continue reading IPC Holiday Ad Rates
“Due impartiality” must continually be observed on “individual issues” states a new amendment to the Broadcasting Bill announced yesterday. The legislation, which will apply to both television and radio, produced a heated reaction from broadcasters. The amendment was described as “constructive censorship”, and David Elstein, Thames Televsion’s director of programmes, claimed that the move “will… Continue reading Broadcasting Bill “Bias” Amendments
Home secretary David Waddington yesterday affirmed that the BBC’s licence fee increases will be set at less than rises in the RPI after next April. The Home Office is to appoint independent consultants to assess the way in which the Corporation spends its licence fee income. In response to the announcement, BBC director general Michael… Continue reading BBC Licence Fee Examination
British Telecom is to sell its 25% stake in the Children’s Channel to Flextech, a UK oil-services group which is currently diversifying into the media. United Artists Entertainment had originally hoped to acquire the share. The move reflects BT’s decision to move out of the cable industry.
LLoyd’s of London has disclosed it is considering the sale of its shipping newspaper LLoyd’s List.
ITV revenue for August showed a year- on-year increase for the first time since last October, coming in at £99,943,474, an increase of 0.1% on August 1990. August 1990 was, however, the steepest fall, year-on-year, during the whole of 1990, down 17.8%.Of the individual contractors,Yorkshire fell heavily, down 0.74% points to 8.18%, whilst HTV was… Continue reading TV Round-Up – August
The publisher Robert Maxwell is expected to announce disposals worth around $450m this week, to reduce Maxwell Communication Corporation’s debts of £1.9bn. Among sales to be announced it is thought one will be a consumer publishing company worth $100m. Maxwell has already confirmed his intention to sell his 20% stake in the UK specialist printers,… Continue reading Maxwell To Announce Disposals