Mellow 1557 finally went on air this week after Invicta Sound provided a rescue package for the Essex based station.
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Nicky Lee and David Casson become Press Buying Directors at Zenith after Steve Booth’s departure to start KLB (NewsLine 3/10).
Squires Robertson Gill have opened a new office in Cardiff; the first media independent to operate in South Wales. Speaking to MediaTel today Managing Director of SRG London Mike Gill said: “The main reason for opening the office was to take advantage of the available media talent in the area.”The office is run by Peter… Continue reading SRG Open Cardiff Office
The director general of the Cable Authority, Jon Davey, speaking at the Financial Times Conference on ‘Investm- ent Opportunities in British Broadcasting’, yesterday set out four guidelines controlling the sale or takeover of cable franchises. Davey said the following guidelines are likely to be adopted by the ITC next January:(1) Any change of ownership requires… Continue reading Cable Franchise Guidelines
Kiss FM has released its first audience research data based on a survey conducted by Audience Selection to JICRAR specifications. The telephone survey, involving 1000 people aged 10+, found that the station has a weekly audience of 0.75m and that 60% of this audience are aged 15-24. Weekly Reach By Age Group: 15-34 – 17%… Continue reading Kiss FM Research
Maxwell Specialist Magazines (081-699 9949) has bought two of the five titles Croftward (071-278 0333) put up for sale in August. (Newsline 23/8) The monthlies Read and Destroy and Amiga User International will be published by MSM from the November issues.
The Media Partnership has set up Media Partnership Research which is already operational in France, and plans to create a network of media research companies across Europe. The French set up has ex-Eurocom man Jean-Louis Laborie as President and Managing Director. The agencies involved in France are BDDP, CLM/BBDO, DDB, RSCG/ Liberte Media, JWT, O&M,… Continue reading Media Partnership Research
The Broadcasting Bill’s amendment on impartiality was criticised by Lord Whitelaw yesterday as being “profoundly disturbing and very upsetting”. Speaking at a lobby meeting held by senior broadcasters last night he added his voice to those of other Tory peers, and broadcast industry representatives. Protest has been so strong it is thought that the Home… Continue reading Whitelaw Upset By Broadcast Bias Clause
Paul Bainsfair, managing director of Saatchi’s main London agency, resigned yesterday and leaves tomorrow. There is speculation that he may start an agency with ex-creative director of Gold Greenlees Trott, Dave Trott. Saatchis appointed Pete Watkins and David Kershaw to replace Paul Bainsford – they are currently two of the six chief operating officers at… Continue reading Saatchi MD Resigns/ US Sell Off
Mirror Group Newspapers has re-shuffled its ad sales department. Deputy managing director Roger Eastoe has taken on responsibility for marketing, publicity and promotion. Mark Pritchett, deputy group advertising director, has been promoted to group advertisement director.