“It’s the most important metric not talked about,” says Quantcast’s EU managing director, Phil Macauley.
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11 years after debuting on British TV screens, there seems to be no slowing down the intricate petulance of Martin Clunes’ Doc Martin (9pm) with the latest series consistently bagging the prime time slot for ITV.
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Newsline caught up with Immediate Media’s commercial director, Duncan Tickell, at the Automated Trading Debate 2015 to discuss current challenges facing digital publishers.
New and widely respected names from across the industry join the line up after last year’s inaugural ceremony.
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Thursday night saw ITV host another extravagant evening of uncomfortable celebrity gushing as the broadcaster once again rolled Carol Vorderman out of storage for a fun packed night of feigned empathy and opportunistic compassion
After the recent death of baseball legend Yogi Berra, ZenithOptimedia’s Richard Shotton reflects on some of his famous quotes – and says that marketers can learn a lot from his wisdom.
Thursday night brought a glut of viewers to BBC One, as the hugely successful sixth series of The Great British Bake Off (8pm) kicked off the beginning of the end with a deluge of tortuous chocolate-based tasks.
The co-founder and former CEO of media agency PHD joins after a major deal in the summer with Trinity Mirror and the marketing tech company.