Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? Newsline has partnered with Lumen Research to find out.
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Magnetic, the marketing agency for magazine media, has appointed Media Native founder and Newsline columnist, David Brennan, to work with Join the Dots on a new insight study to be published in the autumn.
With a fairly lacklustre line-up over the weekend, it was up to Sunday’s schedule to entice back all those viewers who had escaped their darkened living rooms for a life under the summer sun in the great outdoors.
Medeiros, co-owner and publisher of media company TCOLondon, will join the existing team of five, including CMA MD Clare Hill and Chairman and CEO of John Brown Media, Andrew Hirsch.
The first part of the strategic review, published on Thursday, raises concerns over the “poor” performance of Openreach on behalf of providers, and suggests that a split from BT could deliver competition or “wider benefits”.
Thursday night saw Channel 5 herald the trumpets and turn the hype dial all the way up to 11 as the 16th series of Big Brother finally came to an end of 66 expletive-filled days.
The public review will assess the way the BBC is funded, its current scale, governance and purpose.
Marketing budget growth increased to a three-quarter high in Q2 2015, marking 11 quarters of successive expansion, according to the latest IPA Bellwether report.
After exploring the lives of domestic cats, dogs, and human babies, ITV’s premier prime time pseudo-science show was back – this time unveiling the secretive and guarded world of identical twins.
Dame Judi Dench, Stephen Fry and J K Rowling are among the 29 celebrities who have written to the UK government urging them to protect the BBC upon its Charter Review.