From an onslaught of recent ads to many of the broadcasters’ latest schedule-filling disposable output, the Goggleboxisation of TV continued last night with Travel Guides (9pm), another review show with ‘relatable’ stars.
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DF London’s James Shepherd will be responsible for driving mobile development across both HMG UK and Mobext, and will work with brands including O2, Pernod Ricard, Nationwide, BBC and Ubisoft.
Can being honest about imperfections benefit brand strategy in the long-run? ZenithOptimedia’s Richard Shotton and Chloe Romano look at the evidence.
Sunday evening brought an end to Channel 4’s ‘alternative present’ suburban sci-fi drama series Humans.
New findings from ZenithOptimedia suggest the average amount time people will spend consuming online video each day will increase by 23.3% in 2015 and by a further 19.8% in 2016.
In the final of our exclusives, Warc’s James McDonald looks at how the growth in view-on-demand ad expenditure is shaping the market.
Chime, which owns creative agency VCCP, and specialises in sports marketing, has been purchased for £374 million.
Despite the prolific rise of smartphones, laptops remain the most popular screens, according to new data from the second wave of Mediatel’s Connected Screens report.
Terror on the Beach provided commentary and previously unseen footage from eyewitnesses who watched the horrific scenario play out at the loss of 38 lives.
Classified advertising has changed significantly over the last 30 years – not least in terms of adspend, writes Warc’s James McDonald.
