44 million people used their mobile to stream TV and radio content in January, almost four times the number recorded this time last year.
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Results from InMobi research show that worldwide, the number of users that discover ads via smartphone apps is double the number of those that see ads on a retailer website – 54% and 27% respectively
Consumers exposed to product placement are much more likely to purchase a brand because of their knowledge about it, its likeability and its talkability says new research from Channel 4.
Thinkbox has announced today that Leila Travis, currently Total Media’s Head of TV, is to join the organisation as its Head of Planning.
Samsung Introduces TV Discovery Service at Mobile World Congress 2013.l
A new report has been released today that captures the adaptation and evolution of television across Europe, the Middle East and Africa.The Rise of the Television Everywhere Audience, a survey launched by Discovery Networks in conjunction with The Future Foundation, surveyed TV viewers across Central Eastern Europe, the Middle East and Africa (CEEMA) as it… Continue reading Television Everywhere audiences are on the rise
Tuesday evening brought a fresh bout of soap action as Emmerdale got things under way at 7pm. Last night’s entertainment revolved around little old lady Edna’s life hanging in the balance after a dramatic dizzy spell.
The company has seen growth in all areas of the business with online, pay and interactive revenues up 26% to £102 million and ITV Studios revenues up £100 million, 16%, to £712 million.
“Another significant step,” says incoming DG Tony Hall as Channel 4’s Anne Bulford is appointed as Managing Director, BBC Finance and Operation.
New study highlights the increased usage of Twitter via smartphones.