The July to December period was a bit of a damp squib for Home Interest magazines, with just two titles seeing small boosts in circulation over the period.
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Forever Sports has again reported an impressive set of circulation figures for the men’s lifestyle market, while Men’s Fitness is hit hard.
Amid a sea of declines, Cosmopolitan has recorded a set of standout figures for the July – December period.
Northern & Shell has reason to celebrate this period, with OK! magazine sales up by almost 38%.
As Vogue turns 100, media experts share their thoughts on what has made the magazine such a success – and what its long-standing credibility means for advertisers both now and in the future.
“There’s no hierarchy, only fragmentation of attention,” says the IAB as it releases findings from a new study investigating living room media habits – but other researchers remain unconvinced of the conclusions.
ESI Media’s group CEO, Steve Auckland, confirmed on Thursday that discussions with the regional publisher are taking place
Full report available at: Mediatel Connected > AV > Radio
The 15-year contract had previously been held by Clear Channel, but was awarded following a competitive tender process and includes the ad operations for 80 new bus shelters.
Does such detailed coverage amount to media madness – or a hangover from the past when there was supposed to be a special relationship between our two countries?