At IAB Engage, EssenceMediacom’s strategy chief, Geoff de Burca, and head of creative strategy, Lindsey Jordan, made the case for why brands should be more “multi-hyphenated”.
Showing 1901-1910 of 62,369
More Newsline articles
Marking 50 years of commercial radio in Manchester, Radiocentre’s Tuning In North event covered topics including radio’s role in the election and attracting Gen Z.
At an event hosted by the Advertising Association, Credos survey data showed improved trust in the ad industry despite a lingering sense of scepticism about advertising.
Screenshot Media founder and CEO shares what skill she would learn from scratch and what clients are most excited about.
A hat trick of media owners and another trio of agencies feature prominently among the media and advertising companies shortlisted for this year’s Media Leader Awards.
| Maria Iu
The 11 participants will take part in sessions at the festival as well as training opportunities.
Paula Vennells’ fall from grace offers some important insight for brand owners, particularly in how we handle bad news.
The annual festival has drawn criticisms for its carbon impact, but we can all play a part to ensure this is our most “responsible” Cannes Lions yet.
Ahead of the WOO Global Congress in Hong Kong, Tom Goddard shares the key drivers and drags the OOH industry will be focusing on.
The title is adding a third newsroom and trying new payment models as it revamps its leadership.