Specialist media consultancies like PwC’s should be in high demand. And yet the market for them could have a quickly approaching expiry date, writes the editor-in-chief.
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As Goodstuff turns 20, co-founders Andrew Stephen and Ben Hayes share key lessons from running one of the UK’s best-known media agencies.
The women’s network is calling for improved representation of all women in advertising and to better measure progress.
COO and CFO Stephen Joseph will take group CEO role from 1 January 2025 as Bleakley becomes chairman.
Omar Oakes interviews Laura Jordan Bambach (co-founder, Uncharted) and Tom Curtis (ECD, EssenceMediacom UK) about the challenges of building collaborative partnerships, potential conflicts of interest and how agencies can be creative when planning where media is bought.
Ahead of World Environment Day, we must focus on finding more ways to reduce emissions in the advertising ecosystem to support the wider cause.
Media owners will be affected in the short term by a pause in government spend, especially as the industry was caught off guard by the call for a summer election.
Barb’s latest audience data showed a plateau in UK households with one or multiple streaming subscriptions.
“People primarily like to watch television about their own communities,” David Abraham told The Media Leader when pressed about whether Channel 4’s remit needs to change to compete with streaming giants.
The 200-year-old title is now focusing on its digital business while the daily print run turns into a weekly edition. But a move online is fraught with its own complications.
