More Newsline articles

The Competition Appeal Tribunal (CAT) has rejected an appeal from Virgin Media which could have seen BSkyB forced to sell all of its 17.9% stake in ITV.In September, Virgin Media lodged an appeal which said that the Competition Commission did not properly consider rules governing the plurality of UK media ownership when it decided that… Continue reading Virgin Media Appeal Over Sky’s ITV Stake Rejected

Sony Ericsson has teamed up with Bauer Media’s FHM to create the first magazine campaign shot entirely on a mobile phone camera.Promoting the new Sony Ericsson C905 Cyber-shot handset, the five-figure deal sees the phone camera advertorials run in the December 2008 issue of FHM to target the Christmas shopping season.Bauer Media developed the creative… Continue reading FHM And Sony Ericsson In Magazine Ad Campaign First

ITV1’s National Television Awards show failed to beat BBC One’s popular drama series, Silent Witness, last night.The forensic drama pulled in 5.9 million average viewers between 9pm and 10pm, while ITV’s National Television Awards attracted an average of 5.2 million.The 14th National Television Awards ceremony, hosted by Trevor McDonald, saw awards being given to Top… Continue reading The National TV Awards Lose Out To BBC

Tiffany & Co, Yves Saint Laurent, Mulberry, Samsung and T-Mobile are among the launch advertisers signed by CBS Outdoor for the Westfield shopping centre, which opens in London today.The digital advertising opportunities include large-format LED screens, as well as 110 bespoke, 57-inch LCD screens housed within interior-designed pods.There are three large HD screens, the largest… Continue reading CBS Unveils First Westfield Digital Advertisers

Project Kangaroo has unveiled plans to launch a service supported by an ad-funded model, offering free content to viewers.BBC Worldwide, Channel 4 and ITV have updated their submission to the Competition Commission this week, stating that each partner will be responsible for selling advertising around their own content on the website.This is set to include… Continue reading Kangaroo Unveils Plans For Ad-Funded Model

Dennis Publishing has announced its digital magazine ABCe results, with new launches iGIZMO and iMOTOR both hitting over 100,000 readers per issue.Monkey, iGIZMO and iMOTOR all proved popular, with the three digital magazines attracting more than 1.4 million readers a month.iGIZMO, Dennis’ consumer technology fortnightly, attracted 101,785 average readers per issue, with an average reading… Continue reading Dennis Reveals Digital Mags Debut ABCes

WPP has reported a 3% year on year revenue increase in the third quarter to £1.72 billion, with the communications group admitting that the financial crisis has hit its UK and US businesses.The group said today that “like-for-like growth across the [third] quarter was similar in all three months, although below original expectations”.WPP also said… Continue reading WPP Reveals Low Q3 Results

Online advertising network ValueClick Media is launching its Precision Behavioural Targeting suite across the UK.The suite contains two products, including Precision Retargeting, an enhanced version of the user retargeting capabilities offered by ValueClick Media since 2005, and Precision Profiles, which uses a predictive algorithm to identify a marketer’s best prospects across hundreds of different consumer… Continue reading ValueClick Media Launches Behavioural Targeting Suite In UK

X Factor judge Simon Cowell claims he would be interested in buying the rights to the BBC’s Top of the Pops Christmas Special and airing it on ITV.Speaking at the National Television Awards last night, Cowell said he “would rather it came to us than just sit in the dustbin”.His comments came just days after… Continue reading Cowell Keen To Take TOTP To ITV

Bauer Media has signed an exclusive, multi-platform deal with Electronic Arts to promote the release of its new XBOX 360 game, Command & Conquer: Red Alert 3.The six-figure deal, brokered by MediaCom, will see Bauer Media promote the latest instalment of the game on-air, online and in print across its media brand portfolio. The activity… Continue reading Bauer Media Signs Multi-Platform Ad Deal With EA