Over the past six months, the popularity of online video services in the US has grown significantly with women and older consumers, helping close the age and gender gap within the burgeoning online video audience, according to new data from Ipsos MediaCT. Ipsos MediaCT’s MOTION study illustrated the widespread appeal online video services have with… Continue reading Online Video Services Growing In Popularity In US
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eBay is preparing a review of its £15 million media planning and buying account. The company will start a formal pitch for the business at the start of next year, although it has already informed agencies of its plans to call a review. PHD, which previously held the account, split with eBay in February after… Continue reading eBay prepares review of media planning and buying account
Five’s TV ad revenues declined year on year in the first nine months of 2008, with owner RTL Group saying that the total UK ad market fell 3.3%. RTL Group said that in the first half of 2008, UK TV ad spend was down 1% year on year, with Five’s TV ad revenues down 1.9%.… Continue reading Five’s TV ad revenues down year on year
UTV, owner of talkSPORT, has reported group revenue growth of 6% in the first ten months of the year. Its UTV ITV franchise for Northern Ireland saw a 6% fall in revenue year on year for the period and the company forecast a further 10% fall in November and December. UTV splits its radio operations… Continue reading UTV reports 6% group revenue growth
News Corporation has reported a 30% fall in profits for the three months to the end of September. News Corp, owner of properties including MySpace and the Fox TV network, and majority shareholder in BSkyB, has revised down full-fiscal year operating profit forecasts from 4% to 6% to potentially show a double-digit decline. The company… Continue reading News Corp profits fall 30% in third quarter
Virgin Media has reported revenues of £991 million in Q3, down from £1 billion a year earlier. Operating income before depreciation, amortisation and other charges (OCF) fell to £325 million from £342 million but was in line with forecasts. Earlier this week Virgin and BSkyB resolved a dispute which had seen the satellite broadcaster’s basic… Continue reading Virgin Media reports drop in revenues
There has been a huge shift in consumer attitude towards the entertainment market, according to the latest reports from Verdict Research. In the 12 months to the end of 2008 Verdict predicts that the buoyant video games market will have grown by £1.37 billion – at a time when the combined music & video sectors… Continue reading Video games market overtakes music & video
At Thursday morning’s MRG conference, Jo Hamilton explained how the BBC, in association with GfK NOP Media, is providing insight into how it is reaching audiences across an increasing number of platforms and measuring the value it is delivering to its audience.Guy Holcroft from GfK NOP Media explained some of the methodology used behind the… Continue reading MRG Conference 2008:Cross Media Reach
Jim Kite, from Mediavest USA provided the keynote speech on day two of the MRG Conference in Lisbon, providing some insight into the US research market.Having spent the past five years in the States, he first tried to dispel some myths about the US market, such as US research lacking sophistication, that they are only… Continue reading MRG Conference 2008:Postcard from America
Rob Laurence from BMRB and Paul Goode from M:Metrics spoke at yesterday’s MRG Conference and gave a presentation on understanding and exploiting the mobile media opportunities that are around now.M:Metrics research has shown that 80% of 30+ people are now mobile media users while 20-30% of all mobile users are now using mobiles for more… Continue reading MRG Conference 2008:The Mobile Media Opportunity
