WPP Group’s revenue was up 16.2% year on year in the third quarter to £1.72 billion. However, growth was just 6% if currency fluctuations over the year are ignored and 3% if acquisitions are also ignored. In a trading statement released today, WPP said that 2009 will be a “very tough year” with no real… Continue reading WPP Reports Revenue Increase In Q3
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UK online advertisers are moving from traditional leaderboard banners to Mid Page Units (MPUs) and other new formats, according to new research from Yahoo!’s ad exchange company, Right Media. The research found that MPU’s were the most popular online ad format in the UK during the first half of 2008. The figures reveal that the… Continue reading UK Online Advertisers Moving To New Ad Formats
Titan Outdoor has appointed Ged Weston to the new role of national sales director. Weston replaces Stephen Dunn, who is leaving the company, and takes over national sales responsibilities. Weston has been at Titan, previously Maiden Outdoor, since 1999 and has headed specialist sales and trading since 2005. He will be responsible for national agency,… Continue reading Titan Promotes Weston To National Sales Role
Northcliffe Media Group, the regional newspaper arm of the Daily Mail & General Trust, has cut its operating divisions from six to three. Six regional divisions – North East, Midlands, the West and Wales, South West Dailies, South West Weeklies and South East Weeklies – are being merged into three larger regions – Midlands and… Continue reading Northcliffe Media Restructures Operating Divisions
Interpublic Group has reported 17.6% growth in UK ad revenue in the third quarter. UK revenue was $158.2 million in Q3, up from $134.5 million last year. Interpublic’s total revenue was up 15.3% to 776.2 million, from $673.2 million for the same period last year. Continental Europe enjoyed revenue growth of 15.8% year on year… Continue reading Interpublic Reports UK Ad Revenue Growth
Mobile advertising is set to become a mainstay of UK marketing plans over the next two years despite a current disconnect between usage and understanding of the medium, according to the latest research from the IAB. The IAB’s Mobile Council surveyed 115 agencies, media planners, creatives and advertisers and found that 62% of respondents foresee… Continue reading Mobile Advertising To Become UK Marketing Mainstay
Maurice Levy, Publicis’ chairman, says the UK ad market will not recover from the financial crisis until 2010.In response to questions about Publicis’ UK business, Levy said that there may be early signs of a recovery at the end of next year but the UK would not show real growth until 2010.“The financial sector is… Continue reading Publicis Chairman: UK Ad Market Will Not Recover Until 2010
Clear Channel Outdoor is offering bespoke advertising solutions around Halloween and Bonfire Night.To target the Halloween merchandise audience of children and their parents, Clear Channel has identified three consumer journeys – home, school and shopping – allowing advertisers to select from roadside billboards, high street posters or six-sheet sites at Sainsbury’s stores.Clear Channel added that… Continue reading Clear Channel Offers Bespoke Ads For Halloween And Bonfire Night
Ulster Television, the Belfast-based media group, is set to sell its Edinburgh radio station talk107.UTV said it wants to sell off the station to focus on its national station talkSPORT and its music radio services, according to reports.Scott Taunton, UTV Radio GB’s chief executive, said: “The sale of talk107 makes both strategic and commercial sense… Continue reading UTV Set To Sell Talk107 Radio Station
WPP chief executive Sir Martin Sorrell expects WPP’s takeover of TNS to be confirmed today.Speaking yesterday evening at a Royal Television Society event, Sorrell said that the deal could be completed today, five months after WPP first bid for the company.Official statements have yet to be made by either WPP or the market research firm.Following… Continue reading WPP Takeover Of TNS Expected To Be Confirmed Today
