More than 10 million UK internet users visited online shopping sites during December 2001, an increase of nearly three million on December 2000, according to the latest research from NetValue.The figures show that alomst three million purchases were made over the internet in December, with UK online retailers experiencing their “best Christmas to date.” The… Continue reading Online Shopping Strong In December
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GWR is launching its rock radio station The Storm in London as part of the Digital Radio Group’s London multiplex licence (see Digital Radio Group Wins Third London Multiplex).The station, which is available in the west of England and the west midlands on digital radio and nationally through Sky Digital, will be GWR’s first wholly… Continue reading GWR Unleashes Storm On London Digital Multiplex
RevenueYear on year analysis shows that TV revenue across all terrestrial and non-terrestrial commercial channels fell by 6.5% year on year during December 2001. Channel 5 and GMTV were the worst affected with revenues dropping 16.9% and 9.8% respectively in an analysis against the same period in 2000. ITV1 saw the least significant year on… Continue reading TV Market Round-Up – December 2001
Marks & Spencer has retained its position as the most written about ad in the UK national press with its “Exclusively for Everyone” campaign proving that celebrities continue to be the favourite weapon of advertisers.The Marks & Spencer campaign, which featured celebrities such as Zoe Ball, Julian Clary and Hugh Lawrie, led to the high… Continue reading M&S Tops Ads That Makes News Survey
IPC is extending its portfolio of home interest titles with the launch of a new homes and interiors magazine called Creating Beautiful Homes.The title, which will go on sale on 7 February with a cover price of £2.75, is being launched as a spin off from IPC’s 25 Beautiful Homes, which saw circulation rise by… Continue reading IPC Unveils New Home Interest Title
Advertising growth will remain ‘muted’ for the next few years and will not show a great return to strength by the end of 2002, as some industry observers have hoped. This is the opinion of media analysts at ABN Amro, who in a report released at the end of last week, state that consumer and… Continue reading Global Media Recovery Will Not Bounce Back But Come Slowly, Says ABN Amro
US newspaper advertising has remained soft since 11 September and looks weak going into 2002, according to analysts at ABN Amro. The broker warns that whilst there is some expectation that an early recovery will transpire, it is likely that there there will be a retraction by advertisers as it becomes clear that a late… Continue reading US Newspaper Revenues Remain Weak In Early 2002
The development of the unmetered internet access market in the UK may have been given a boost today, after a proposal from Oftel seeks to change the way BT charges other operators that wish to provide the service. The telecommunications watchdog has proposed that BT should charge operators that provide unmetered access in the same… Continue reading Oftel Proposals May Boost Unmetered Internet Access Market
The European Information Technology Observatory (EITO) has compiled its 2002 trends and forecasts statistics on the worldwide and European information and communications technology markets (ICT) markets. The research group notes that 2001 was a difficult year for the global economy and for the ICT industry, but argues that Europe continues to progress towards the e-economy.… Continue reading Ecommerce, Technology, IT And Internet Forecasts From EITO
According to the latest Forrester Online Retail Index, total US spending on online sales increased from $4.9 billion in November to $5.7 billion in December. The number of households shopping online increased from 16.8 million in November to 18.7 million in December and consumers spent an average of $304 per person in December, compared with… Continue reading US Online Shopping Totals From Forrester
