BT Internet has experienced a large increase in its Internet subscriber numbers, according to the latest estimates from EMAP Online.At the end of March BT was estimated to have between 28,000 and 31,000 subscribers but by the end of October this had risen to between 70,000 and 85,000, displacing UUNET Pipex Dial from the number… Continue reading BT Internet Shows Large Increase In Subscribers
Sky has launched a World Cup 98 Website in association with Budweiser. The site can be found at http://www.sky.co.uk/worldcup and features news, fixtures and TV coverage information.The sponsorship is part of Budweiser’s wide-ranging association with the event and represents an increasing willingness for high-profile brands to become sponsors for sporting Websites. In the summer Land… Continue reading Sky Teams Up With Budweiser For Website
A special edition of Harden’s London Restaurants 1998 will be given away with next Sunday’s (9 November) London and the south east editions of the Observer. The promotion is to be supported by a TV and radio campaign created by Ogilvy & Mather; media buying was conducted by New PHD.The Observer Press Office: 0171 239… Continue reading Free Observer Restaurant Guide
The cable consortium represented by On Demand Management is on the verge of a second pay-per-view movie deal, this time with Columbia Tristar pictures. The group, comprising Telewest, NTL, General Cable and Diamond Cable Communications, is expected to announce the details of the contract this week.On Demand recently completed a similar deal with Warner Brothers,… Continue reading Cable Consortium Forging Second PPV Deal
In conjunction with the launch of the Express‘ new business section EX (subscribers see EX Express), the paper is running a direct mail money-off promotional campaign.Vouchers are being sent to the self-employed and small business owners who are not currently Express readers. They offer the paper for 50p off the Express On Sunday (taking it… Continue reading Express Voucher
After the stockmarket nosedive on Monday and Tuesday badly affected media stocks (subscribers see Media Shares Hit Hard In Stockmarket Nosedive), the majority of media companies staged a comeback during the week which broadly mirrored the recovery of other sectors.Some normality had returned by Wednesday when Martin Sorrell, chief executive of WPP Group, bought a… Continue reading Sharewatch W/E 31/10/97
Monday The Institute of Practitioners in Advertising launches its biennial IPA Advertising Effectiveness Awards.Tuesday BBC News Online launches on the Internet as a 24-hour rolling news service, a week before News 24, its TV counterpart. A preview of the site can be found at http://news.bbc.co.uk/.A Profile Commentary, looking at which magazines C1 25-34 Women read,… Continue reading The Week Ahead
WPP today ended long-running speculation (subscribers see WPP May Aid Chime’s HHCL Takeover ) by confirming it will pump nearly £15 million into Chime Communications, conditional on Chime’s securing the £24m takeover of Howell Henry Chaldecott Lury.WPP will take a 29.9% holding in Chime, the public relations group headed by Sir Tim Bell. The new… Continue reading Chime/WPP Join Forces To Buy HHCL
Jazz FM 100.4 has ended its advertising sales representation contract with Katz Radio Sales, taking its sales in-house. It is planning to extend its sales operations to include the station’s record label, Café Jazbar and Internet site.Jazz FM 100.4: 0171 706 4100
Top 10 Magazines Ranked By Women C1 25-34 Readership Title Adults 15+ Audience Coverage % Profile % 1 M&S Magazine 4,431,000 267,000 20.07 6 2 Take A Break 4,950,000 220,000 16.54 4.4 3 Cosmopolitan 2,231,000 208,000 15.63 9.3 4 Marie Claire 1,827,000 203,000 15.26 11.1 5 Sky TV Guide 5,898,000 202,000 15.18 3.4 6 Womans… Continue reading Magazine Readership Profile Commentary – C1 25-34 Women
