Southern Newspapers has signed a deal with Teletext which will allow its customers to advertise both in print and on the television information service.The combined advertising package, launched at the beginning of October, allows advertisers with Southern’s 91 titles across southern England and much of Wales to advertise on Channel 4 Teletext for an extra… Continue reading Southern Newspapers Joins Forces With Teletext
Chime Communications is all set for its £20-25m buyout of the advertising group HHCL & Partners. It is expected that WPP, the largest marketing services group in the world, will be taking a 25-30 per cent stake in the enlarged Chime, thus funding the acquisition of HHCL.A deal of this nature will provide Chime and… Continue reading WPP May Aid Chime’s HHCL Takeover
Following the departure of publishing director Marcus Rich for Australia, Emap Metro are now on the look-out for someone to fill the newly-created position of marketing manager. The marketing manager will replace Andy Semple, head of marketing, who will become general manager of film titles.Emap Metro: 0171 436 1515
The latest CIA MediaLab Sensor survey has discovered that 66 per cent of the British public feel that the Spice Girls have been over-used in the promotion of products and services. Perhaps surprisingly, even more (68 per cent) of 15-24 year olds also felt the ‘Girls had been overexposed.The survey also appears to demonstrate that… Continue reading No More Spice Girls, Please
29/10/9729/10/97ITV Requests Treasury Payments ReductionThe ITV Network has put forward proposals to the ITC which argue that ITV’s licence payments to the Treasury ought to be reduced in the light of the more “fragmented and competitive marketplace” which ITV now finds itself. Its current payments total £400m per year.The Network has outlined the objectives which… Continue reading ITV Requests Treasury Payments Reduction
The UK cable music channel The Box will back The Brit Awards Best British Video Award for the second year running. In order to attract more votes The Box will be screening special Brit Awards features six times a day for the six weeks leading up to the event.The Braben Company: 0171 289 1616
Rupert Garret is to move to GWR’s newly-created national sales house (subscribers see GWR Announces New Sales Operation) as an agency group head. He is expected to leave his post as head of radio at BBJ Media Services later this year although no definite date has been set. He will report to the national sales… Continue reading Rupert Garrett To Join GWR
By close of trade yesterday most media stocks had suffered a bigger drop than the FTSE all share index which was down 2.6% on the previous day.One of the worst hit was Capital Radio which fell 12.8%, a drop of 66p to 451.5p, while two other radio groups were also hard hit. GWR fell 7.8%,… Continue reading Media Shares Hit Hard In Stockmarket Nosedive
Sunday afternoon’s screening of the Formula One Grand Prix from Jerez in Spain attracted a peak ITV audience of 7 million viewers, according to unofficial figures from the Network Centre. The average viewing figure for the race was 5.4 million, which is a viewing share of 49%.ITV Network Centre: 0171 843 8000
The official ABC //electronic audit for the NME online site, nme.com, was announced this week. The site is recorded as receiving 1,012,472 page impressions from 51,669 users. This covers the period 24 June-23 July 1997.nme.com is the third IPC site to receive ABC //electronic certification this month, following uploaded.com and newscientist.com.ABC //electronic: 01442 870 800… Continue reading nme.com Makes A Million Impressions
