The Chartered Institute of Marketing’s Quarterly State of the Market Report, published today, predicts that economic growth will nearly halve between 1997 and 1998 as consumer spending reduces significantly.This prediction comes from CIM’s economic adviser Douglas McWilliams and the report indicates that the UK’s GDP will fall from 3.7% (1997) to 2.1% in 1998 and… Continue reading Economic Growth To Fall Between 1997 And 1998
The ITC has decided that no extra advertising minutage will be allowed on ITV, Channel 4 and Channel 5. Despite a formal request from ISBA (subscribers see The IPA Joins ISBA’s Extra Minutage Campaign) to increase minutage from 7 minutes per hour to 9 minutes, the Commission felt that the interests of viewers would not… Continue reading ITC Rejects Extra Minutage Proposal
Research to be published by the Broadcasting Standards Council, the statutory body for standards and fairness in broadcasting, shows that two-thirds of adults questioned cited TV violence as their primary concern about broadcasting. This far outstrips the number of people who believe bad language or sexual content are of the greatest concern. The principal worry… Continue reading Broadcasting Standards Commission TV Violence Research
Newsquest, the regional newspaper group, is set to float on the stock market next month. The company, which has six directors, will be valued at around £700m.KKR, venture capitalists Cinven – the second largest shareholder – and the management team will all retain most of their shares, with around £50m-worth being sold. The company is… Continue reading Newsquest Set For Float
The Independent launches a new look this morning, apparently as a result of extensive “testing” with its readers and members of the public. Editor Andrew Marr claims that the new design is a move towards a greater degree of “usefulness”. To this end, headlines are more descriptive and less “big” and “hoarse”. The paper’s sections… Continue reading Changes At The Independent
Independent Radio reported losses of £1.8m in the six months to June 30. Losses increased from £749,000 for the 10 months to June 30 1996; turnover increased from £574,000 for the equivalent period last year to £1.69m this year. The company, which has acquired five licences and been awarded one new licence – 102.4 Wish… Continue reading Losses At Independent Radio
Gruner & Jahr will be moving from its office in SW1 to Marsh Wall in the Docklands area. With effect from 22 September the publisher will be based at:197 Marsh Wall London E14 9SG Telephone: 0171 519 5500 Fax: 0171 519 5521
AGB’s Commercial Director Peter Marsh is leaving for a senior marketing position at Laser Sales at the beginning of October. The post is to be filled by Nick Burfitt, presently AGB’s Television Bureau Business Development Director.Steve Hibbert has joined the company from BMRB as Technical Support Manager, reporting to Nick Burfitt. AGB promises a number… Continue reading Personnel Changes Within AGB
Pearl & Dean are to host the only UK screenings of the winners of the Cannes Lions ’97 Advertising Awards Festival. The first of three screenings will be held at Warner West-End, Leicester Square on 25 September. Further screenings are to be shown at Manchester Corner House Cinema, Oxford Street on 1 October and Edinburgh… Continue reading Pearl & Dean Host Cannes International Advertising Festival
Agency estimates put August’s terrestrial television revenue at £143 million. ITV brought in a total of £104.8m, up 3.9% year on year, while Channel 4 came in at £31.5m, up 0.5%. Channel 5’s revenue was estimated to be £6.7m, down from £8m last month. GMTV’s revenue fell 8% to £5.3m.There were relatively minor year on… Continue reading TV Revenue – August
