Advanced Techniques Group Worldwide was opened as an independent company, under the J. Walter Thompson umbrella, in March. Yet, the company has already conducted an immense amount of valuable research and has broken even on its first year’s cost provision.It is no wonder then that James Walker, media development director of the research company, is… Continue reading Interview – James Walker,Joint Managing Director, Advanced
Techniques Group Worldwide
Granada this morning confirmed that it is in talks with Yorkshire Tyne-Tees Television regarding a complete buyout of its neighbouring broadcaster.A statement from Granada said: “The boards confirm that they are in preliminary discussions regarding an offer by Granada for all the share capital of Yorkshire not already owned by Granada, which would have a… Continue reading Granada Confirms YTTV Interest
BBC1’s Lottery show on Saturday evening recorded its lowest ever audience, according to unofficial overnight data. The programme was watched by 6.2m, giving it a 31% audience share. This compares to ITV’s 8.8m, or 43% share, for the final of Stars in their Eyes. The Lottery broadcast normally gets an audience of around 11 million.… Continue reading Lottery Viewing Plummets
Grampian and STV have confirmed that they are merging in a £105 million deal. STV’s parent company, Scottish Media, will instigate the merger through a bid for Grampian. The offer values Grampian shares at £3.20The two TV companies began merger talks last week *Scottish Media Soars On Merger Talk.*Subscribers onlyGrampian: 01224 846846Scottish Media: 0141 300… Continue reading STV And Grampian Merge
Newsquest Media has ousted United Provincial Newspapers from its no.3 position in the Newspaper Society’s table of top regional press publishers. This is due to its acquisition of Westminster Press last year for £305m (subscribers see Newsquest Buys Westminster Press For £305m). Trinity remains number one with a combined weekly circulation of over 8 million.… Continue reading Trinity Tops Regional Publishers Table
EMAP Consumer Magazines UK is offering advertisers two ways to reach on-line audiences. EMAP Consumer Online has focused on developing bespoke advertising packages for advertisers, but now EMAP’s Internet Sales’ division will handle banner ads across the group of titles. Katarina Strupinska, publishing director of EMAP Consumer Online, commented: “EMAP Consumer Online will continue to… Continue reading EMAP Hold Up The Banner
A new magazine aimed at “twenty something” women and featuring a Loaded-style editorial is rumoured to be planning a launch.According to Press Gazette a team of staff from the aborted What Fashion magazine (subscribers see Press Briefs) are looking for a publisher with whom to work. The new monthly title, dubbed Project Tease, is being… Continue reading New Women’s Title Planned
One of my responsibilities for the ITV Network is to market all network sport sponsorship opportunities, and it is this subject that I will concentrate on today looking at past deals and looking ahead to ITV’s future sport packages.But, before that, I would like to bring you up to date with some additional ITV research.… Continue reading Tim Brady -TOM Research
A report by Ernst & Young, the accountancy and consultancy firm, claims that the number of financial services using the Internet to process transactions is rising rapidly. The research has found that around 13% of the 130 financial services companies surveyed in 17 countries are using the Internet for customer transactions. Ernst & Young predict… Continue reading More Money Falls Through The Net
L!VE TV has acquired the live rights to three international football tournaments.The Manchester United Internationals, where the team tour the Far East will be screened between the 17-23 July. The UMBRO International Tournament, featuring Newcastle United, Ajax, Everton and Chelsea, will be shown on the 26-27 July and the Merseyside International Youth Festival will be… Continue reading Manchester United Go L!VE
