Kleenex has signed as sponsor to Carlton and Central Television’s new service, “The Pollen Count”. The 25 second bulletin with seven second front and end credits goes out three times a day, around the weather or news, for the next six weeks.As well as informing viewers of the pollen count each day and providing a… Continue reading Kleenex And IBM In Sponsorship Deals
The Stars In Their Eyes Grand Final, shown on Saturday 25th May, was watched by over 11.5 million people. The variety show, which was won by a Marti Pellow lookalike, attracted an audience of 11.58 million and a consolidated share of the audience of 54%; this made it the most watched programme on the Saturday… Continue reading Goodnight Of Viewing For ITV’s Stars In Their Eyes
Sky Television is to launch a range of consumer sports magazines from this autumn. Produced by FourFourTwo publishers Haymarket magazines, the first title will be “a high quality title covering all aspects of sport including those shown on Sky”; it will include in-depth interviews, detailed statistics and pictures.The launch follows research carried out by Haymarket… Continue reading Sky Television To Launch Sports Magazines
The Premier League has told MediaTel today that contrary to press reports no decision has yet been reached as to who gains the rights to live premiership football. Bids are being presented today at the Premier League’s headquarters with no decision expected until the weekend at the earliest.BSkyB is the favourite to carry on with… Continue reading Press Speculation On Premiership TV Rights Just Rumours
The ITC yesterday launched the second stage of its public consultation on the licensing of digital terrestrial television. The Broadcasting Bill, currently under consideration in the House of Commons, sets out a two-tier licensing structure under which the carriers of the services, the multiplex operators, are to be licensed separately from the services themselves.These licenses… Continue reading Digital Television – The Second Stage
A new survey carried out by Mintel into the lifestyles and aspirations of 20-34 year-olds shows that buying new cars, going on good holidays and paying off non-mortgage debt are high on their list of priorities.Other results from the survey of 1,500 individuals show that as many as 20% of today’s 20-34 year-olds could remain… Continue reading Holidays And Cars Priority For Young Adults
Granada Sky Broadcasting (GSB) has unveiled details of seven new cable and satellite channels it will begin broadcasting on October 1st.The new channels, the result of a collaboration between BSkyB and Granada/LWT, are Granada Plus, Granada Talk TV, TV High Street, Food and Wine, Health and Beauty, Home and Garden and Granada Men and Motors.… Continue reading Granada Unveils New Channel Details
According to estimates from CIA Medianetwork, Euro’96 could increase ITV’s advertising revenues in June by as much as an extra £7 million. This would form part of an estimated 9% year on year revenue growth and would bring ITV’s June revenue to around £148 million.Although all the England matches are likely to attract over eight… Continue reading ITV To Earn Extra £7 Million From Euro’96
Channel 5, Britain’s newest terrestrial channel due to launch in January 1997, will begin a pilot retuning programme in Wallington, Surrey today.This area is one of nine across the UK which will experience interference in its Channel 5 reception. It is hoped that the pilot scheme will enable Channel 5 to evaluate retuning plans before… Continue reading Channel 5 Launches Pilot Retuning Programme
Eight out of ten (81%) of British companies see the development of the Internet as a business opportunity and only 1% feel it to be a threat, according to a survey commissioned by Barclays Bank of the top 1,000 companies.The survey also found that: Over a third (38%) of companies already have an Internet site.… Continue reading 81% Of British Companies See Internet As Business Opportunity
