According to the latest CAA Advertising Admissions Monitor figures December’s average weekly admissions rose to 2.33 million, up 29% on the previous year, and 17% on the previous period. Such a large increase means that the final quarter 4 figures show admissions breaking even, compared to the same quarter last year. The annual average however… Continue reading December Cinema Admissions Save Quarter
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An industry under threat was the context of Wednesday’s ISBA conference in London. ISBA believes that media inflation and fragmentation, more and more complex Directives from Brussels that limit commercial freedoms, diminishing brand equity exacerbated by cuts in support and competitive erosion and growing scepticism from non-marketing colleagues at the validity of media spending are… Continue reading ISBA Policy Conference 1996
United News & Media, publisher of the Daily Express, has announced a £3bn merger with MAI, the broadcasting and financial services group.The merger will join United’s Daily and Sunday Express, Yorkshire Post and Exchange and Mart with MAI’s broadcasting companies Meridian, Anglia and Channel 5 and its financial broking and exhibition companies.The deal is the… Continue reading United News & Media Merge With MAI
According to figures released from Cinema Media, January was a record breaking month for Cinema. For the first weekend of January (Friday 5th – Sunday 7th) the top 15 films grossed a total of £7.2m, with the top three films (Seven, Ace Ventura: When Nature Calls, Babe) together taking more than £5.5m. The weekend total… Continue reading Record Breaking Box Office For January
The ITC has announced that, due to the terms of the Broadcasting Act 1990, Channel 4 is to pay £74.0m to the ITC for distribution to the ITV licensees.Under the terms of the act, where Channel 4’s revenue exceeds 14% of its total terrestrial television qualifying revenue, the surplus has to be divided with 50%… Continue reading ITC Announces Channel 4 Payments To ITV
The Canadian cable television group Videotron yesterday announced that it is to sell its 56% stake in Videotron Holdings, the British cable company. This comes at a time when the cable industry has been disappointed with its performance in the past two years, with the percentage of subscribers to cable television stuck at around 21%… Continue reading Videotron To Sell Up
According to research carried out by Concord, the roadside market was fully sold for the first time in the first two weeks of February, giving the outdoor industry its best start to the first quarter in more than 10 years.Nationally, biggest buyers in the 48 and 96 sheet package market included C4, Peugeot,Littlewoods and Renault;… Continue reading Best February For A Decade
A few more ABCs have been released:Latest ABCs Jul-Dec Title Jul-Dec 94 Jul-Dec 95 %Ch Actual Ch SHOUT 137,784 142,540 3.45 4,756 PEOPLES FRIEND 479,582 467,109 -2.6 -12,473 MY WEEKLY 423,812 402,588 -5 -21,224 SCOTS MAGAZINE 68,409 63,795 -6.74 -4,614 CLASSIC STITCHES 28,822 25,735 -10.71 -3,087 WEEKLY NEWS 293,936 257,245 -12.48 -36,691 ANGLERS MAIL 70,499… Continue reading Latest ABCs Jul-Dec
Tim Cunningham of Saatchi & Saatchi picked up the Grand Prix Trophy for his imaginative entry ‘Can your campaign reach its target market as effectively as it has done in the past?’ at yesterday’s 1996 IPA Media Awards presentation at the Institute of Directors.Other category winners were: Planning and buying: Rhona Tridgell, Ogilvy & Mather… Continue reading IPA Media Award Results
Today sees the launch of the Guardian’s “The Stakeholder Debate”, an on-line site that addresses all sides of the political issue that divides the Labour and Conservative parties.The site includes around 90 articles including Tony Blair’s Singapore speech that launched the issue, and the views of the Prince of Wales. There will also be many… Continue reading Guardian Launches On-Line Stakeholder Debate
