100% Media 0% Nonsense: We expect some tough conversations ahead as we champion three important issues in 2023 to bring about a better media industry.
More Omar Oakes articles
100% Media 0% Nonsense: This week we want media leaders to help us shape the values and causes we will champion in 2023. But all the while we need to remember what is keeping advertisers up at night, writes the editor.
Why does it take the death of a young girl to get answers from Facebook in public and on the record in this way, asks the editor.
The overwhelming favourite to be the UK’s next Prime Minister will keep attacking the media to cover up her mistakes.
We need new ideas and approaches when it comes to training, development and wellbeing at work, writes the editor.
Are advertisers realising that agency relationships are more important than they realised, asks the editor.
As media and advertising companies report their quarterly earnings, no one seems interested in talking about the most important resource of all and why it is in such short supply.
Advertisers want long-term partnerships and are concerned about the ‘missing middle’, but are broadcasters strong enough to face down Big Tech, asks the editor.
We are being treated like children over climate change. Is 41-degrees enough to change attitudes in media and culture, asks the editor.
Hype about the metaverse, web3 and NFTs is driven by an erosion of trust in institutions, including media brands, writes the editor.