Raymond Snoddy wonders if grabbing the commercial radio industry by the balls and giving a hard twist will pay-off in the quest to go digital.
More Opinion articles
To coincide with today’s MediaTel Group ‘Future of Mobile’ seminar, Nielsen’s Ed Kershaw discusses the mobile market and the success of the mobile internet.
Our latest research piece from Ipsos MediaCT asks if 3D TV will really take-off.
Iain Chapman, sales director, Ocean Outdoor, takes a look back at 2009 and tells us what to expect from outdoor next year.
Raymond Snoddy on News Corp’s problems with geeks bearing gifts and the true cost of giving news away.
Hamish Pringle, director general of the IPA, explains what defines a top advertising, media and marketing brain and what makes the high-achievers in ‘Adland’ tick …
Raymond Snoddy on BBC Worldwide maintaining the status quo and rocking all over the world.
Daniel Wilkinson, search director, Jellyfish, on how pay per click search marketing can help publishers connect with subscribers.
Hugo Drayton, CEO of InSkin Media, explains why he thinks the hybrid model for mainstream, news-centric publishers is hard work … but why it continues to make sense.
Zoe Winterson, associate director at Pearl & Dean, looks at the 3D revolution as it continues to gain speed …
