Video: Amid a looming recession and high media inflation, how excited are brands really about ads on Disney+ and Netflix? Wake The Bear’s media director speaks to The Media Leader.
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Another acronym heralding a new age? Or does Fast TV hark back to simpler time in advertising?
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Amazon Prime gained 700,000 new subscribers in Great Britain from Q3 to Q4 2021, while Netflix only netted 70,000, according to Kantar.