Thursday played host to MediaTel’s very first Video Upfronts Marketplace, in which a series of demonstrations and panel debates showcased the exciting and ever-growing world of online video, and how brands and advertisers should be utilising it during a time of rapid digital evolution.
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Simon Andrews, founder of Addictive! sheds light on how brands are evolving in a time where digital competition is fierce – with Amazon planning to launch its own set-top box and Waitrose and Morrisons embracing mobile opportunities to enrich the consumer experience.
Thursday night saw a traumatised Liam Butcher face off against his family’s greatest enemy and barely survive. Yes, ITV’s troublesome gang of overpaid footballers were back to plague EastEnders (BBC One, 7:30pm) by running away with a sizeable chunk of the show’s audience.
Commercial terrestrial television channels broadly continue to enjoy a strong performance as the year progresses, with total terrestrial revenue up 10.5% year on year – but Channel 4 sees another drop in revenues.
A new study carried out by CitizenNet has compared likes and click-through rates with viewing figures to give evidence that Facebook activity leads to an increase in TV viewership.
MediaTel is to host its very first Connected Consumer Awards – the ‘Connies’ – in recognition of those pioneering new advertising and commercial opportunities in the connected industry.
Last night saw the second series of Kay Mellor’s wish-fulfilment cautionary tale come to a close, with the final episode of The Syndicate walking away with the 9pm slot. For the past six weeks viewers have been watching the tale of five hospital workers who reap the dividends of the ‘Euro Lottery’.
Netflix surpasses HBO in US subscribers for the first time as it reveals record breaking figures in quarterly report.
Virgin Media has released its first quarterly report for 2013, revealing a 3.6% revenue growth with pre-tax profits of £161.6 million – more than 20 times the profit in the same period of 2012.
Last night, amateur sleuths all across the country were rewarded for eight weeks’ worth of patience as ITV’s superior crime drama Broadchurch (9pm) came to a close.