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British consumers pay more attention to print ads rather than online ads, according to Deloitte’s new Media Democracy survey into the media consumption habits of Brits aged between 16 and 74. The study found that 59% of consumers pay the greatest attention to print ads in magazines, while 56% pay more attention to ads in… Continue reading Consumers pay more attention to print ads than online ads

There was a lot going on in the TV industry in 2008, with major players moving jobs, Channel 4’s funding gap and the rapid growth of digital TV just some of the big themes to emerge.At the end of January, the Office of Fair Trading began its review of the Contracts Rights Renewal (CRR) mechanism,… Continue reading 2008 round-up: Television

Samsung has signed a landmark deal with Yahoo! which will see the companies launch a series of flat screen HD TVs this spring allowing users to access the internet while watching TV.Thanks to the Yahoo Widget Engine, UK users will be able to surf the internet and access services such as Flickr, YouTube and eBay… Continue reading Samsung and Yahoo! to launch internet enabled TVs

US internet users viewed 12.7 billion online videos during November, representing a year on year increase of 34%, according to a new report from comScore. Google sites again ranked as the top US video property, with nearly 5.1 billion videos viewed (representing a 40% share of all videos viewed) in November, with YouTube.com accounting for… Continue reading American online video viewing rises

ITV’s crime thriller finale attracted more than 7.6 million peak viewers at 9pm last night.The second part of Above Suspicion secured the peak audience for ITV1 during the all-important 9pm to 10pm slot with 7.3 million average viewers and a 28.8% audience share.At the same time, Channel 4’s Celebrity Big Brother just lost out to… Continue reading Above Suspicion finale pulls in 7.6 million viewers

TV advertising revenues could be down by up to 20% year on year this month, according to media buying agency sources.A 12% fall in TV ad revenue is one of the most optimistic forecasts, with a decline of up to 20% predicted by a number of media buyers, according to reports.This forecast falls below the… Continue reading TV ad revenues could drop by 20% this month

Celebrity Big Brother‘s comeback kicked off with over 5.8 million peak viewers on Friday night.Channel 4’s live welcome show, which saw celebrities such as Michelle Heaton, Coolio and Austin Power’s star Verne enter the house, pulled in 5.4 million average viewers and a 22.4% audience share.However, the controversial reality show’s initial ratings success dipped over… Continue reading Celebrity Big Brother kicks off with 5.8 million viewers

A merger of Channel 4 and Five would not be approved by competition authorities, according to a new report by Enders Analysis.The report says that if previous rulings are taken into account – such as those on the merger of Carlton and Granada, BSkyB’s 17.9% stake in ITV and Project Kangaroo – it is unlikely… Continue reading Channel4/Five merger “would not be approved”

The first evening of 2009 saw the BBC come out on top in the ratings war, with a new episode of spooky detective show Jonathan Creek picking up a peak of 9.4 million viewers for BBC One.On from 9pm to 11pm, the comedy-drama had an average audience of nine million people, or a 35.9% share… Continue reading 9.4m see return of Jonathan Creek

ITV and Channel 4 should pull out of Project Kangaroo, according to a new report from Enders Analysis.The report says that taking part in the video-on-demand project will cost the broadcasters up to £15 million each.It argues that instead of taking on new projects, they should concentrate on riding out the recession.Enders estimates that Kangaroo… Continue reading Broadcasters “should pull out of Project Kangaroo”