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UK TV ad spend is expected to fall by 6% this year and 3% in 2009, before seeing growth of 2% in 2010 and 1% in 2011, according to ZenithOptimedia. Ad revenues for the main UK terrestrial channels will decline 7% in 2009, added the agency. Zenith’s UK Television Forecasts to 2012 predicts that the… Continue reading UK TV ad spend to fall this year and next

IPTV subscribers will grow from 20.4 million in 2008 to 89.6 million in 2012, according to Multimedia Research Group’s latest IPTV Global Forecast. To drive this growth, IPTV Operators worldwide are expected to continue investing in improved quality-of-service, ease-of-operation, HD content, exclusive programming and time-shifting as differentiating features. In Europe steady IPTV subscriber growth continues… Continue reading IPTV to reach 89.6m subscribers globally in 2012

The X Factor topped the weekend viewing figures once again, pulling in more than 10.7 million peak viewers to ITV1 on Saturday evening.An average of almost 10.2 million average viewers tuned in to see the remaining acts sing Mariah Carey hits, securing ITV1 with a massive 42.6% audience share, while a further 9.2 million peak… Continue reading The X Factor stays on top

Project Kangaroo has announced that Ashley Highfield is standing down from his role as chief executive.A joint statement from BBC Worldwide, ITV and Channel 4, said: “The shareholders would like to thank Ashley for all his hard work and dedication to the venture.”Rod Henwood, currently lead regulatory adviser for the project, has been appointed interim… Continue reading Kangaroo CEO steps down

Over the past six months, the popularity of online video services in the US has grown significantly with women and older consumers, helping close the age and gender gap within the burgeoning online video audience, according to new data from Ipsos MediaCT. Ipsos MediaCT’s MOTION study illustrated the widespread appeal online video services have with… Continue reading Online Video Services Growing In Popularity In US

ITV1’s special Duchess and Daughters only managed to secure 2.3 million average viewers between 9pm and 10pm last night.The ITV ‘tonight special’, which saw Sarah Ferguson and her daughters visit Romania and Turkey to expose conditions inside orphanages, picked up 2.6 million peak viewers and a 10.3% audience share.At the same time, Channel 4’s royal… Continue reading Fergie fails to impress

Analogue transmitters in the Scottish borders have been switched off, marking the UK’s first major transition to digital television.Arquiva, the broadcast technology company managing the transmitters in the area, which also covers Cumbria, tested the signals from the new transmitters early yesterday morning.A full switchover was completed at noon yesterday, which means around 52,000 households… Continue reading Scottish borders go digital

Speaking at the asi European TV Symposium in Lisbon, Bjarne Thelin, chief executive of BARB, presented forecasts for the share of viewing of non-TV platforms up until 2017.Thelin outlined BARB predictions for overall viewing across platforms. The current figure of 1% for PC, mobile and other viewing is estimated to grow to over 11% by… Continue reading asi Conference 2008: BARB predicts PC, mobile and other viewing to represent 11% of viewing by 2017

NBC’s president of research, Alan Wurtzel, explained how top US shows are measured across TV, Mobile and Online.Speaking at the asi European TV Symposium in Lisbon, Wurzel demonstrated how unique users for each platform are aggregated to provide total reach numbers, in order to demonstrate the overall figures for shows.Wurtzel used the latest series of… Continue reading asi Conference 2008: NBC top shows measured across all platforms

Five’s TV ad revenues declined year on year in the first nine months of 2008, with owner RTL Group saying that the total UK ad market fell 3.3%.RTL Group said that in the first half of 2008, UK TV ad spend was down 1% year on year, with Five’s TV ad revenues down 1.9%.RTL, owned… Continue reading Five’s TV ad revenues fall