Social media and publishing reporter Jack Benjamin reviews a tumultuous year for the social media market, while the rise of AI led publishers to defend their intellectual property.
More Twitter articles
X shed over 1 million daily UK users between May and October, according to figures seen by The Media Leader.
Twitter is too small to have such a big mouth calling the shots, writes the editor.
Between a rise in anti-Semitism on TikTok and X and a pledge for more of the same from News Corp, brands should vote with their feet in pursuit of more positive contexts for their ads.
Columnist Nick Manning joins reporter Ella Sagar and editor Omar Oakes.
This is the worst media employee ever. But he can’t be fired, warns the editor-in-chief.
Delegates at the Conscious Advertising Network’s conference struggled with the ethics of funding social media companies that spread hate speech and misinformation.
News publishers still rely on social media platforms for added reach. World Media Group’s CEO asks how they are leveraging their strong brand values on social to drive audiences.
The media landscape looks more competitive in the coming years and this should mean a renaissance for advertising, writes the editor-in-chief.
Analysis: Threads’ nearly 100 million MAUs after three months dwarfs Mastodon and Bluesky’s userbases.