Following an ISBA report this week claiming advertisers remain uncertain about programmatic trading, Videology’s Anne de Kerckhove looks at how the subject can be simplified. Get your notepads ready.
More Uk articles
With the launch of the long-awaited Amazon Fire this week, Simon Andrews, founder of Addictive!, asks whether it really has the potential to go into direct competition with the iPhone…
EE has announced the live trials of phone calls over WiFi and 4G as part of a £275 million investment in voice capabilities.
For a second consecutive month, two of the usual top three performing UK news websites recorded declines , with the best-performing website, MailOnline, seeing only a slight increase in average daily browsers.
Sky IQ’s new viewing panel is providing data from more than 500,000 Sky homes across the UK – so what insights can we take away? Using one of the most talked about shows on TV today, Emma Holden explains all…
Despite over 50s outspending younger generations in almost every sector, 66% feel they are ignored by advertisers.
Amazon has unveiled its first smartphone, fitted with new technologies that allow users to see and interact with the world through a “whole new lens”.
Wednesday night brought a devastating outcome to World Cup holders Spain as they were sent crashing out of the competition in a shocking 2-0 defeat.
The Advertising Standards Agency (ASA) has put its foot down on third-party ‘recommended links’ that appear on news websites, calling into question the way newsbrands present ad-related content alongside editorial.
As BSkyB steps up plans to create ‘Sky Europe’, Raymond Snoddy asks if the deal will really happen – or if it will crash in flames because of the ‘Murdoch factor’.
