Petteri Vainikka, VP Marketing for Enreach, discusses ‘programmatic premium’ and premium real time bidding (RTB) and how they might co-exist together.
More Uk articles
Last night saw New Tricks and Monroe battle it out for the 9pm slot for the fourth week in a row. And for a fourth (and last) time James Nesbitt’s virtuoso surgeon stumbled away defeated, tending to a bloody nose.
Bank of America Merrill Lynch latest earnings review for Virgin Media still classes the stock as an underperformer, despite good Q3 results.
Dean Wilson, UK CEO and VP International at Active International, on how information and content overload could be the saviour of a medium not conducive to media multi-tasking…
As household TV screens continue to increase in size, so do the sales and rentals of digital films, according to consumer research company Mintel.
There were 199 million requests sent over the month, driven by an increase in radio requests, which were up 8% month on month.
Saturday saw Strictly (just about) beat The X Factor for the second week in a row but the goings-on at Downtown Abbey helped ITV capture Sunday.
BBC Newsnight editor Peter Rippon is ‘stepping aside with immediate effect’.
Apple has scheduled a special event for tomorrow (23 October) where it is expected to unveil a smaller version of the succesful iPad.
MediaTel Group launches its first ever Media Leaders event titled: Spending advertising money in the digital age.
