Rupert Murdoch has just tweeted: “Amazing! The Sun confirmed sales of 3.260,000 copies yesterday. Thanks all readers and advertisers. Sorry if sold out – more next time.”
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A round-up of the weekend’s TV ratings, including the Six Nations rugby matches and the Liverpool v Cardiff City final…
Rupert Murdoch claims the first edition of the Sunday Sun sold three million copies. Last night he tweeted: “Reports early, but new Sun edition sold 3m!”. Media agencies – ZenithOptimedia, MEC, Carat UK and Mike Colling & Company – give their verdicts here…
James Whitmore, managing director at Postar, wonders whether we have forgotten the value of brands? Are we so dazzled by the short-term, the data and the noise that we have lost sight of the bigger picture?
Following 3.8% growth in 2011, global advertising spending is expected to grow by 4.9% in 2012 to $465.5 billion, according to the latest global advertising forecast from Strategy Analytics.
Pub landlady Karen Murphy has won her court battle with the English Premier League over using a Greek TV decoder to screen football games.
The dawn of 2012 brought a record amount of the UK’s population online, according to the latest data released by online research company UKOM.
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, vertical stacks, mobile payments and privacy…
Soaps and football dominated Thursday night’s TV schedule with Coronation Street attracting the biggest audience on ITV1. 7.5 million people tuned in to see the latest drama on the most eventful street in the North.
The quality market titles, both the dailies and Sundays, were among the biggest losers in readership terms in 2011. The FT saw its readership fall by -12.9% YoY in 2011, while the Times lost 180,000 readers during the one-year period (-11.5%). The Sunday Times also saw its readership drop -10.1% (-297,000 readers).